Basic Model Of Communication
Communication is the process of sending and receiving messages between parties.
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While all of the complexities of human communication can not be captured in a single model, this diagram will offer a reasonable begining. A sender source has a message in mind. The source intends to “encode” the message into language that will be understood by the receiver. Perhaps it is a statement of the sender’s preference for a particular outcome in a negotiation. The message may be encoded into verbal language or it may be encoded into nonverbal expression. Once encoded, the message is then transmitted –sent via voice or facial expression, or written statement, and through face-to-face interaction, video, letter, telegram, etc.- to the receiver.The receivers receptors pick up the transmission, and “recode” the message to give it meaning to the receiver. In a one way of communication cycle this would constitute a completed transmission. A source who puts his message in writing and sends it by mail to the receiver generally assumes that the message is received and understood. However, most communication –particularly in negotiation- involves continued dialogue and discussion between at least two parties. As a result, the receiver takes on a more active role in the communication process in two ways. First the receiver provides information on how the message was received, and second, the receiver becomes a “sender” himself and respons to, or builds upon, the earlier message of the sender. For the current discussion, we shall refer to both of these processes as “feedback.” In the feedback process, the receiver encodes the message –through reading or listening- to assure his own understanding and comprehension of what the sender said , and what the message meant. He then ascribes “ meaning” to the communication –a comprehension of the information content of the message, as well as an “interpretation” of