Ethos When Giving A Speech

When delivering a speech it is important to establish credibility with your audience so they know to believe everything you are telling them. Ethos is known as the perceptions of character, intelligence, and good will that belong to the listening audience. If the audience does not perceive much ethos from a speaker, than there is no established credibility. This leads to a narrow understanding of what you have said. When the audience thinks you do not know what you are talking about, they do not pay attention. Who wants to use there time and research on a group of people who are not listening to you? I try to establish credibility with my audience using the ethical factors learned from our book. Trustworthiness, competence, objectivity,