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Expected Economic Profits from Pyoungchang Winter Olympic and Methods to Maximize Those Profits

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Expected Economic Profits from Pyoungchang Winter Olympic and Methods to Maximize Those Profits
JIWON KANG
October 25, 2011

“Expected economic profits from Pyoungchang winter Olympic and
Methods to maximize those profits”

Table of Contents

I. Abstract ……………………………………………………………………………..3 II. Introduction …………………………………………………………………………4 III. Section 1 : Previous Winter Olympic A. Torino Winter Olympic Games 2006 …...............…………………………...4 B. Vancouver Winter Olympic Games 2010 …………………………………...4 C. Analysis of existing Torino Winter Olympic Games…………………….......5 IV. Section 2 : Domestic aspects’ profits A. Transportation Industry ………………………………………………….......5 B. Accommodation Industry …………………………………………………...6 C. Traditional Food Industry …………………………………………………...6 V. Section 3 : International aspects’ profits A. Advertising …………………………………….……………………………7 B. Gate way of Asian Trade market ………..……...…………………………...7 C. Tourism Industry ………………………….…………………………………8 VI. Conclusion ………………………………………………………………………….8 VII. Bibliography …………………………………………………………………..……9

Abstract Pyeongchang will host Winter Olympic Games in 2018. As earlier winter Olympics show evident, hosting winter Olympic will earn huge profit, but not every earlier winter Olympics could make profit. Therefore a lot of efforts are required to make profits and maximize those profits. Winter Olympic could make benefit in accommodation, transport, traditional food, advertising, trade and tourism industries. Each industry can make different profits and requires different efforts to be followed for maximizing profits.

The president of International Olympic Committee, Jacques Rogge commented that Pyeongchang’s victory, which means becoming hold winter Olympic in Pyeongchang, as “Patience and perseverance have prevailed.” Pyeongchang has contributed huge efforts to hold the winter Olympics games. And finally, 2018 winter Olympic is planned to be located in small region of Korea, Pyeongchang. 2018 winter Olympic Games will be the 4th



Bibliography: Bondonio, P. & Campaniello, N. (2006) Torino 2006: What Kind of Olympic Winter Games Were They? A Preliminary Account from an Organizational and Economic Perspective. In: the Proceedings of the Eighth International Symposium for Olympic Research Evans, P. (2008) The Asia Pacific Gateway and the Reconfiguration of North America. Canadian Political Science Review Special Issue - Ports, Politics and the Pacific Gateway, 2 (4), pp.93-98. Kim J, Rhee S, Yu j, Koo k, & Hong j. (1989) Impact on the Seoul Olympic Games on national development. Seoul, KDI, pp.59. Available from : < http://www.kdi.re.kr/data/download/pub_open/2714_4.pdf > [Accessed 19 September 2011]. Mike, W. (2008) Olympic tourism. Burlington, Elsevier Ltd, pp.131. Pyeong Chang 2014 committee. (2006) Pyeong Chang 2014,1, pp.119-135. Pyeong Chang 2014 committee. (2006) Pyeong Chang 2014, 2, pp.99-105. Pyeong Chang 2014 committee. (2006) Pyeong Chang 2014, 3, pp.63. Pyeong Chang 2014 committee. (2006) Pyeong Chang 2014, 3, pp.83. Rogge, J. (2011) “Patience and perseverance have prevailed.”

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