Preview

Google

Better Essays
Open Document
Open Document
1786 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Google
Erich von-Salzen
13/S1_MADS_6602.85
Personnel Administration and Human Resource Management
Dean and Prof. Kenneth T. Vehrkens and Kenneth J. Vehrkens Jr.
26 June 2013
I chose the Google Company as my topic because I like what I read about what the Company offers to its employees. Fortune magazine named Google one of the best one hundred companies to work for. The many perks that this company gives are over whelming. It’s so great to see a company that is so good to its employees. Not too many companies can do that today or really want too. A happy worker is a productive worker. The facts are in that more computer users use Google computer search engine than any other search engine. I’m one of those too, who like Google than Yahoo or AOL. Google.com started in 1995 by two graduate students. Sergey Brin and Larry Page while attending Stanford University. These two computer graduate students decided to do some brainstorming on the idea of a computer search engine, which they called “BackRub”. They wanted to find something better than AOL.com Their search engine ran on the college servers, for a year, but the college was not to happy with this arrangement because “BackRub” took up to much bandwidth on the servers. A year later the two graduate students decided to change the name to Google, a play on the word “Googol,” a mathematical term for the number represented by the numeral 1 followed by one hundred zeros. The use of the term reflects their mission to organize a seemingly infinite amount of information on the World Wide Web (Google).
Sun co-founder, Andy Bechtolsheim was so impressed with what the two students had, that he wrote a check for $100,000 to an entity that doesn’t exist yet: a company called Google Inc (Google).
In 1998, “PC Magazine” reports that Google “has an uncanny knack for returning extremely relevant results” and recognizes the Google Company as the search engine of choice in the Top one hundred Web Sites (Google).
That same year



Cited: Doodle 4 Google. 19 June 2013. Google Company. 19 June 2013.

You May Also Find These Documents Helpful

  • Better Essays

    Fin 516 Mini Case

    • 1678 Words
    • 7 Pages

    Google Inc. is one of the leading computer search engines in the world and is continuing to grow as the…

    • 1678 Words
    • 7 Pages
    Better Essays
  • Good Essays

    Google, Inc. has been one of the fastest growing and profitable companies in the world. Since its inception in 1998, it has revolutionized the way the world uses the Internet. Though Google has its hands in many different projects, the classification of industry under which Google falls is simply the Internet search process. Initially, Google strived to be the “perfect search engine” (About google, n.d.). Today, they have evolved to become that and more, with application developments that are user-friendly, their form of electronic mail, and their streamlined and sleek method of helping other businesses reach their target markets with simple advertisements. Google is renowned for their exemplary customer service and providing one of the top-sought-after workplaces in the world (Smith, 2011). With simple guidelines for their practices, Google is the industry leader in user-friendly web applications. Their ten keystones for their business are all customer-focused and are aimed at being the best and fastest.…

    • 431 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Itm434 Mod 5 Case

    • 1036 Words
    • 5 Pages

    Google is by any standards a huge corporation, generating in 2009, annual revenue of $23,651,000,000. At its core is its search engine, which processes over a million search requests every day. It is globally involved in the advanced development and application of multinational public cloud computing, Internet search and advertising technologies and its declared mission from the outset has been ‘to organize the world’s information and make it universally accessible and useful’.…

    • 1036 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Inside the Mind of Google

    • 1046 Words
    • 5 Pages

    Google’s greatest creation is its Internet search engine. In 2008 it is estimated that Google earned more than $4 billion in profits and more than 95% of that profit was tied to its advertising coming from its search engine. Google’s search engine was able to revolutionize the way an Internet search engine gave results to a particular search that was conducted. A basic search engine would stack results based on the amount of times your search term appears on each site. On the other hand, Google stacks its results based on its relevance and importance to that…

    • 1046 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Google

    • 1363 Words
    • 4 Pages

    Targeted advertising is advertisement that is placed to reach consumers based on various traits like demographics, firmograhpics, and behavior variables. These ads are ranked based on relevance which is determined by how often the ads were clicked on by the computer user. This was a push forward for the advertising industry because it provided valuable feedback to advertisers and helped influence selling. For example, potential customers who search for information on a topic will see these intrusive ads without them even having to search for a product or service. It will just show up based on their search. This can oppose a threat to newspapers and TV ad campaigns because this advertising eliminates the waste of most of the mass advertising being viewed by a vast audience with no interest in the product. The cost of TV ads can sometimes cost millions of dollars while it is only gaining maybe 100 new first-class customers. TV and newspaper ads cannot compete with targeted ads because they can effectively reach the audience they are trying to reel in while TV and newspaper end up spending more money for a smaller amount of people. These ads can be beneficial for only larger firm rather than firms with not a lot of awareness. If a firm is not well known, and people haven’t heard of the firm than it’s not worth it. It is desirable because it allows advertisers to determine user preference and purchasing habits. These ads are more useful to the consumers. The targeting of advertising can lead to higher profits.…

    • 1363 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Google is the largest search engine and the name of the corporation founded by Larry Page and Sergey Brin, The idea of Google was developed in the dorm room of its founders, while they were students at Stanford University. Google became an official corporation on September 4, 1998. Google’s mission is “to organize the world’s information and make it universally accessible and useful”. According to an article written in PC World, by McCracken, 2005, Google seems to be taking the far-reaching implications of those words literally. After carefully examining Google’s philosophy, mission, value and vision statements, it is evident that Google does what it says.…

    • 957 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Strategic Plan for Google

    • 4597 Words
    • 19 Pages

    Google achieved praise and publicity as news spread rapidly through online and offline media as well as their receipt of numerous awards and recommendations. Their audience continued to grow along with their reputation for effectiveness, relevance, speed and reliability.…

    • 4597 Words
    • 19 Pages
    Powerful Essays
  • Better Essays

    Google Research Paper

    • 1388 Words
    • 6 Pages

    The company we’re researching is Google. This is a well known company known for its simplicity in searching the internet. This company started with some money from investors and became one of the best sites on the internet because of the “dotcom” boom. Google is used to research anything that has website or an image and it has recently expanded to Google earth and its own email. If you’ve been on the internet since around the 2000 you have almost definitely heard of the search engine Google which now has over 3 billion searchable documents and over 21 million users per month. Google has had a very unique start before it came to be as big as it is now. In 1998 its office was in a garage in California when Stanford computer students started the search engine known as Google. Google’s mission statement has always been to take nothing seriously except for searching, meaning that Google will always be known as an easy search engine.…

    • 1388 Words
    • 6 Pages
    Better Essays
  • Good Essays

    Google

    • 1140 Words
    • 5 Pages

    “I’m just going to Google it” is one of the most common phrases heard throughout high school and college campuses of today as a response to several unknown questions. Google is one of the most popular search engines of the Internet that is often referred to as the “Best Friend” of those who constantly rely on it for guidance. Since the emergence of the Internet, there has been a huge debate over whether or not Google and the Internet as a whole is hindering the human thought process. Nicholas Carr is one author that believes although Google may be our “Best Friend”, it is not necessarily good for the way that we are beginning to think. Carr outlines his argument on this subject in the article “Is Google Making Us Stupid?” and is challenged by a counter-argument by another author, Trent Batson.…

    • 1140 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Google

    • 768 Words
    • 4 Pages

    Without a doubt the United States was brutal during their 14 years in the Vietnam War. There were times when our soldiers were commanded to shoot Vietnam civilians. Our second source tells us that they killed mostly women and children. Perhaps there were times when American soldiers could not tell a Viet Cong sniper apart from a civilian, but either way, there were around 5,000 civilians killed by the United States. There are a lot of veterans who have served in American wars who suffer from PTSD after they get home from battle. Post-traumatic stress disorder could be brought on by high intensity while a soldier is in battle, seeing a fellow soldier die, shooting enemies, and it is evident that shooting civilians can cause it as well. Veterans can get aggressive if their settings at home give them a flashback of a bad memory of war. A lot of soldiers such as veteran Bob Kerrey regret killing civilians and they have had to live with it for the past forty years. There are questions to whether or not the Americans are war criminals for killing these Vietnam civilians.…

    • 768 Words
    • 4 Pages
    Good Essays
  • Better Essays

    The Rise of Google

    • 1772 Words
    • 5 Pages

    Eadicicco, L. (2014). This story about Larry Page in college perfectly shows why he’s the right person to lead google. Retrieved October 15, 2014, from http://www.businessinsider.com/larry-page-young-2014-7…

    • 1772 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    google

    • 1736 Words
    • 8 Pages

    This unit demonstrates the types of information held in the workplace, how it can be used to gain a competitive edge and how it must comply with legislation by the end of this unit you shall;…

    • 1736 Words
    • 8 Pages
    Powerful Essays
  • Powerful Essays

    Google Inc.

    • 1796 Words
    • 8 Pages

    The rapid growth of the internet worldwide in the early 1990s sparked a technological revolution that continues to shape the world we live in today. This boom brought with it the perception of limitless opportunities and success in the "dot com" world. As a result, entrepreneurs of all kinds took to the internet with their ideas. After the initial rush into this new-found gold mine, the advantages of the World Wide Web were apparent to all who came to know and love it. While the success of opportunities appeared to have come to a screeching halt, several entities still continue to make the best of the situation. Today, names such as EBay and Amazon are commonplace in almost every household with a computer and internet connection. But, perhaps even more surprisingly, the name Google has become more than just a silly word with a meaning most people do not know. It represents a story of unbelievable success in a market that did not take kindly to small competitors. Google Inc. is now a major public corporation in the United States, but going back to its inception, growth, and success, we witness a truly compelling story.…

    • 1796 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Google Inc

    • 1137 Words
    • 5 Pages

    (7) The management team. Sergey Brin, Larry Page, and Eric Schmidt were the management trio that brought Google to the forefront of the web search industry. Their keen business sense, innovative ideas, and engineering and business experience has made Google the powerful company that it is today.…

    • 1137 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Googlization Analysis

    • 1681 Words
    • 7 Pages

    With this electronic revolution came GOOGLE with its flashy goal – to organize the world’s information make it available to all universally. Its main motto was ‘Don’t be evil’.…

    • 1681 Words
    • 7 Pages
    Good Essays

Related Topics