Preview

google inc essay

Powerful Essays
Open Document
Open Document
1945 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
google inc essay
Google Inc is a technology company that builds and provides products and services that organise information and make it universally accessible and useful to the general public, and it has arguably become a need in the everyday lives of people. As something that initially started as a research project for Stanford digital library, the concept began in march 1996 by Larry page and Serge Brin. the goal was to develop the enabling technologies from a single, integrated and universal digital library. Larry Page and
Sergey Brin came up an algorithm that would be today used by google to rank the importance of pages based on your keywords, called Pagerank. This new algorithm gave google better results than any of their competitors at that time, namely Yahoo!,
Excite.com, Lycos, Netcenter, AOL.com, Go.com and MSN.com hence making google unique and favourable to the general public. The domain google.com was not officially registered until the 15th of September 1997 and formally incorporated as a company on the 4th of September 1998. Since then, google has risen to become the largest and leading brand when it comes to software based products such as search engines, online advertising platform (adword), and e.t.c. Apart from the search engine google and advertising platform, adword which both account for the majority of google’s revenue, google also own and offer enormous array of services and products to the general public and this has catapulted google from not just being a search engine but to a software and products service giants. Since the launch of Google Search, google has acquired and partnered with various companies to develop new products and services. Google have been able to offer things such as Product Listing Ads that offer product information; and
Google Now, a predictive search feature. Google also offer AdWord, an auction-based advertising program; AdSense, a program which enables websites in the Google Network to supply ads;

You May Also Find These Documents Helpful

  • Better Essays

    Fin 516 Mini Case

    • 1678 Words
    • 7 Pages

    Google Inc. is one of the leading computer search engines in the world and is continuing to grow as the…

    • 1678 Words
    • 7 Pages
    Better Essays
  • Good Essays

    Google is one of the largest and well-known companies in the technology industry. They have been known for their search engine for many years now. Also, Google has expanded their business into several other areas in technology from smart phones, tablets, android, and business software. Google’s search engine is known for reliably getting its users the information they want. One unique aspect that Google has is its business organizational structure is that it is flat and formed up into project teams, unlike most businesses.…

    • 801 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Itm434 Mod 5 Case

    • 1036 Words
    • 5 Pages

    Google is by any standards a huge corporation, generating in 2009, annual revenue of $23,651,000,000. At its core is its search engine, which processes over a million search requests every day. It is globally involved in the advanced development and application of multinational public cloud computing, Internet search and advertising technologies and its declared mission from the outset has been ‘to organize the world’s information and make it universally accessible and useful’.…

    • 1036 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Inside the Mind of Google

    • 1046 Words
    • 5 Pages

    Google’s greatest creation is its Internet search engine. In 2008 it is estimated that Google earned more than $4 billion in profits and more than 95% of that profit was tied to its advertising coming from its search engine. Google’s search engine was able to revolutionize the way an Internet search engine gave results to a particular search that was conducted. A basic search engine would stack results based on the amount of times your search term appears on each site. On the other hand, Google stacks its results based on its relevance and importance to that…

    • 1046 Words
    • 5 Pages
    Good Essays
  • Good Essays

    Google is the largest search engine and the name of the corporation founded by Larry Page and Sergey Brin, The idea of Google was developed in the dorm room of its founders, while they were students at Stanford University. Google became an official corporation on September 4, 1998. Google’s mission is “to organize the world’s information and make it universally accessible and useful”. According to an article written in PC World, by McCracken, 2005, Google seems to be taking the far-reaching implications of those words literally. After carefully examining Google’s philosophy, mission, value and vision statements, it is evident that Google does what it says.…

    • 957 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Google Financial Analysis

    • 692 Words
    • 3 Pages

    Throughout the course of its life thus far as an entity, Google has enjoyed great success as one of the world’s leading search engine giants. Although the company’s operations are extremely diversified, Google has taken strides since its initial offering in 2004 to establish its dominance over competitors in Internet advertising. Google continues to add products, services, and features to its arsenal, which in turn increases traffic to their websites and gives them increased opportunities to advertise.…

    • 692 Words
    • 3 Pages
    Good Essays
  • Best Essays

    Google is the most extensively used Internet search engine and provides Internet-related products and services, including Internet search, software and advertising technologies around the globe, include the desktop as well, with applications for web browsing, organizing and editing photos and sending massages. According to book of Bruce C. (2009), “Google has since expanded beyond its original mission of creating the best search engine to what it is today ” (p.33). Google began in1996 as a research project by Larry Page and Sergey Brin when they were both PhD students at Stanford University in California. The first name of Google was actually called BackRub which was on Stanford’s servers for a little over a year. BackRub finally became too large and was taken off of the servers. They thought that needed a better name for the engine and ultimately came up with Google. Originally the search engine used the Stanford website with the domain google.stanford.edu. The domain google.com was registered on September 15, 1997. They formally incorporated their company, Google Inc., on September 4, 1998 in the state of California. Google is well known for their organizational cultures distinctiveness and uniqueness compared to their competitors. On the Google’s website, they have listed down 10 core principles that guide the actions of the entire organization. On May of 2000, Google was in 10 different languages now and a partnership was developed with yahoo to be the default search. This is where the company really begins its humongous growth. In addition, Sergey Brin and Larry Page has established the Google’s culture that is based on informality, creativity, innovation and fun (Google, 2010). “ Focus on the user and all else will follow”- Google strives to put the end user's profits ahead of shareholders when they are making corporate decisions. Google promises for users that they’ll deliver the best user experience possible by providing a clear and…

    • 2232 Words
    • 9 Pages
    Best Essays
  • Better Essays

    Google Research Paper

    • 1388 Words
    • 6 Pages

    The company we’re researching is Google. This is a well known company known for its simplicity in searching the internet. This company started with some money from investors and became one of the best sites on the internet because of the “dotcom” boom. Google is used to research anything that has website or an image and it has recently expanded to Google earth and its own email. If you’ve been on the internet since around the 2000 you have almost definitely heard of the search engine Google which now has over 3 billion searchable documents and over 21 million users per month. Google has had a very unique start before it came to be as big as it is now. In 1998 its office was in a garage in California when Stanford computer students started the search engine known as Google. Google’s mission statement has always been to take nothing seriously except for searching, meaning that Google will always be known as an easy search engine.…

    • 1388 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Google Monopoly

    • 6508 Words
    • 27 Pages

    Google is arguably the most popular search engine used on the internet. The company offers superior…

    • 6508 Words
    • 27 Pages
    Powerful Essays
  • Better Essays

    Checking the weather on Google has become the first thing I do when I wake up. From that moment until the time that I fall asleep, numerous occasions require me to use Google for various purposes. Think about your daily routine, now imagine not being able to use Google or any Google products at all. Would you still be able to get through your typical day with ease? Would you be able to complete work, be up to date on the latest news, or navigate your way to a destination without Google Maps?…

    • 1310 Words
    • 6 Pages
    Better Essays
  • Best Essays

    Google Stock Essay

    • 3016 Words
    • 13 Pages

    Google inc. is a company that offers a wide range of products and services to online users. The most popular service the company renders is their search engine named Google. The Google search engine uses PageRank, Algortihms, Link Measurement, and…

    • 3016 Words
    • 13 Pages
    Best Essays
  • Powerful Essays

    The history of Google dates back to the mid-90s when Stanford University graduate students Sergey Brin and Larry Page collaborated to develop technology for a search engine. Mr. Brin and Mr. Page began collaboration on a search engine called BackRub, named for its unique ability to analyze the back links pointing to a given website in 1996.Two years later, Mr. Brin and Mr. Page raised $1 million in funding from private investors and venture firms to start Google. Google was incorporated in 1998. It initially answered 10,000 search queries per day. By the end of 1998, PC Magazine named Google one of its Top 100 websites and search engines for 1998. Google moved its headquarters to University Avenue in Palo Alto, California in…

    • 8295 Words
    • 34 Pages
    Powerful Essays
  • Good Essays

    google case study

    • 631 Words
    • 3 Pages

    With its ability to deploy data that enable up-to-the minute improvements in a Web marketing program, Google supports a style of marketing in which the advertising resources and budget can be constantly monitored and optimized.…

    • 631 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Iyer and Davenport Summary

    • 1512 Words
    • 7 Pages

    When going to a public computer or opening the laptop of friend, and starting up whichever internet browser available it is common to see that famous six letter word known worldwide, Google. Just out of me and my six roommates, four of us have Google as our homepage, and all seven of us use google as our primary search engine and source for email. It goes to show google has made its way to the top of proverbial internet resource pyramid, and rightfully so. In “Reverse Engineering Google’s Innovation Machine” Bala Iyer and Thomas Davenport go in to great detail as to how Google has been able to rise to the to such a successful organization and be able to prosper at a rate like none other.…

    • 1512 Words
    • 7 Pages
    Good Essays
  • Better Essays

    Google's Strategy in 2011

    • 3677 Words
    • 15 Pages

    In January of 1996 an Internet search engine company initially named BackRub soon grew into what is now Google Incorporated. Partners Larry Page and Sergey Brin, along with a few investors lived on a shoestring budget. By year-end 1998 Google Inc. was handling 10,000 search queries each day. Google was also voted one of the top 100 Web Sites and Search Engines in 1998. Google was recording successes at a lighting speed pace and embarked on their Initial Public Offering on April 29, 2004.…

    • 3677 Words
    • 15 Pages
    Better Essays

Related Topics