Influence of Hollywood films on the moral Values of Nigerian youths
CHAPTER ONE
INTRODUCTION
1.1. BACKGROUND OF THE STUDY
The mass media exert great persuasive effects on the thoughts and behaviors, by encouraging people into new lifestyle patterns, fashion, etc. Among all media, films play a major role in affecting the thinking pattern of the society (Evra, 1990).
Films also referred to as motion pictures, involves projecting a series of images into the screen to create an illusion of motion. It is one of the most popular forms of entertainment, enabling people to immerse in an imaginary world for a short period (Olaleye, 2007).
In recent times, subtitles that translate different languages have increased appeal of films, especially those from foreign cultures. Subtitles give the audience the opportunity to watch films that were not produced in their primary language. This innovation therefore created room for rapid spread of films from their country of origin to other countries, in which Nigeria is not an exception. Today in Nigeria, films made in Hollywood USA, France, India, China, etc. are always in high demand.
Our present Nigeria society now has a Europeanized look. Our youths now strive to talk, walk, behave, eat, and dress exactly like characters in foreign films, to the detriment and abandonment of our indigenous cultures.
The influence of foreign films has not been in question, however, the type of influence, that is whether it is negative or positive has been the question in the front burner of recent studies in that area. This is exactly what brought about this research work, and it is to examine the influence of Hollywood films on the moral values of Nigerian youths.
1.2. STATEMENT OF THE PROBLEM
The largest sampling of contents of foreign films carried out by Harvard Medical School, reveals a disturbing amount of violence as well as unrealistic views of racial and sexual relationships. In another research carried out by Olaleye Victoria (2007), it was discovered that youths are greatly exposed to foreign films.
INTRODUCTION
1.1. BACKGROUND OF THE STUDY
The mass media exert great persuasive effects on the thoughts and behaviors, by encouraging people into new lifestyle patterns, fashion, etc. Among all media, films play a major role in affecting the thinking pattern of the society (Evra, 1990).
Films also referred to as motion pictures, involves projecting a series of images into the screen to create an illusion of motion. It is one of the most popular forms of entertainment, enabling people to immerse in an imaginary world for a short period (Olaleye, 2007).
In recent times, subtitles that translate different languages have increased appeal of films, especially those from foreign cultures. Subtitles give the audience the opportunity to watch films that were not produced in their primary language. This innovation therefore created room for rapid spread of films from their country of origin to other countries, in which Nigeria is not an exception. Today in Nigeria, films made in Hollywood USA, France, India, China, etc. are always in high demand.
Our present Nigeria society now has a Europeanized look. Our youths now strive to talk, walk, behave, eat, and dress exactly like characters in foreign films, to the detriment and abandonment of our indigenous cultures.
The influence of foreign films has not been in question, however, the type of influence, that is whether it is negative or positive has been the question in the front burner of recent studies in that area. This is exactly what brought about this research work, and it is to examine the influence of Hollywood films on the moral values of Nigerian youths.
1.2. STATEMENT OF THE PROBLEM
The largest sampling of contents of foreign films carried out by Harvard Medical School, reveals a disturbing amount of violence as well as unrealistic views of racial and sexual relationships. In another research carried out by Olaleye Victoria (2007), it was discovered that youths are greatly exposed to foreign films.
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