TOUR 10002
International Comparative Events Coursework 2013/14
Comparison of Sidmouth Folk Week and the Woodford Folk Festival
Banner Number: B00259618
Contents
TOC \o "1-3" \u 1. Introduction PAGEREF _Toc2500 1
1.1 Background PAGEREF _Toc3935 1
1.2 Aims and Objectives PAGEREF _Toc5435 2
1.3 Methodology PAGEREF _Toc16531 2
2. Literature Review PAGEREF _Toc17650 3
3. SWOT Analysis PAGEREF _Toc11537 5
3.1 SWOT Analysis of Sdimouth Folk Week PAGEREF _Toc15286 6
3.1.1 Strengths PAGEREF _Toc1711 6
3.1.2 Weaknesses PAGEREF _Toc7478 7
3.1.3 Opportunities PAGEREF _Toc7861 7
3.1.4 Threats PAGEREF _Toc2222 8
3.2 SWOT Analysis of the Woodford Folk Festival PAGEREF _Toc1621 9
3.2.1 Strengths PAGEREF _Toc1501 9
3.2.2 Weakness PAGEREF _Toc23614 10
3.2.3 Opportunities PAGEREF _Toc24287 10
3.2.4 Threats PAGEREF _Toc30624 11
4. Comparison between Sidmouth Folk Week and the Woodford Folk Festival PAGEREF _Toc30112 11
5. Evaluation of Sidmouth Folk Week and the Woodford Folk Festival PAGEREF _Toc25675 13
6. Conclusions and Recommendations PAGEREF _Toc23032 15
References PAGEREF _Toc214 17
1. Introduction1.1 BackgroundFestivals that celebrate the unique culture of a town, city, or region, are emerging worldwide as an indispensable part of the whole tourism industry. During the last few decades, the appearance of an increasing number of festivals has provided the host communities with opportunities to share their cultures with the tourists (Long & Robinson, 2004). It is undeniable that festivals have a significant impact on economic, cultural, social, environmental, and political aspects of the destination or the local community (Arcodia and Whitford, 2006). Long and Robinson (2004) note that festivals, which focus on folk culture, became very popular during the 1970s in most developed countries, such as the United Kingdom, the United States and Australia. To some extent, these folk festivals can have a deep
References: rcodia, C. & Whitford, M. (2006). Festival attendance and the development of social capital. Journal of Convention & Event Tourism, 8(2), pp.1-18 Carlsen, J Evans, N., Campbell, D. & Stonehouse, G. (2003). Strategic management for travel and tourism. Great Britain: Butterworth-Heinemann Freeman, B Gration, D. & Miah, S.J. (2012). Cloud versus clouds : emergency response communications at large scale festivals and special events-innovative ICT applications. Emerging Informatics - Innovative Concepts and Applications. pp. 49-62. Hauritz, B. (14 March, 2011). The Woodford mail. [Online] Available: http://news.woodfordia.com/index.php?id=58 (Accessed:8 November 2013) Long, P Mair, J. (2011) Events and climate change: an Australian perspective. Festival Management, 2(3), pp.245-253 Medicine Room (8 August 2013) Pfeffer, J. & Salancik, G.R. (1978). The external control of organizations. A resource dependence perspective. America: The Maple Press Company Queensland Folk Federation Inc http://www.woodfordfolkfestival.com/about/the-festival.html (Accessed: 30 October 2013) Queensland Folk Federation Inc Schofield, D. (2004). The first week in August, Matlock. Sidmouth International Festival Ltd. Sidmouth Folk Week (2013a). [Online] Available: http://www.sidmouthfolkweek.co.uk/ (Accessed: 30 October 2013) Sidmouth Folk Week (2013b) [Online] Available: http://www.seered.co.uk/folk8.htm (Accessed: 6 November 2013) UK Folk Festivals (2013) HYPERLINK "http://www.ukfolkfestivals.co.uk/index.php" http://www.ukfolkfestivals.co.uk/index.php (Accessed: 22 November 2013)