In 1948 he undertook an underwater expedition in the mediteranean to find the wreckage of a Roman ship, Mahdia. This was the first actual marine archaelogical expedition, which is a pretty huge deal.
He was constantly creating and experimenting, which cause financial troubles for him and his family. He decided to use media to reach out to people and share his explorations. He became an important part of film history with his underwater documentaries. In 1953, he published the book the silent world which was later made into a film.This success allowed him topay for another expedition to the red ssea and Indian Ocean. In 1966 his first television special aired, “The world of jacques-yves cousteau.” In 1968 he aired another series, “The undersea world of jacques yves cousteau” which ran for 9 seasons. Millions followed Cousteau and his crew on their expeditions.
It was around this time that Cousteau started to notice the adverse effects of human activity on the oceans. With his increased fame he was able tp found the Cousteau society in 1973, with the hopes of raising awareness of the marine ecosystems. The organization quickly grew and coined 30,000