Preview

Lobster Swot Analysis

Satisfactory Essays
Open Document
Open Document
330 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Lobster Swot Analysis
McDonald's hasn't always offered a cultural experience when it comes to food, but this summer, the fast food giant will give its customers a new experience. They have added local flavors and products into five new menu items to adapt for the culinary creations that Canadians love.

The most popular food that the company is selling is its very own lobster roll, called McLobster, which is available from June 17 until June 30 or until the supplies last. Everyone can eat McLobster in just $7.49 plus tax.

McLobster has been offered in Atlantic Canada for more than 10 years now, but this is the first time that it's been offered in restaurants across the country. The lobster roll features 100 percent Canadian Atlantic lobster meat with celery, lemon-flavored
…show more content…
The McLobster is just one of the restaurant's so-called Great Canadian Taste Adventure. There are four other 'regional flavor' in the summer promotion, such as Maple and Bacon poutine (Quebec curds), Cottage Country Chicken (Ontario chicken), Western BBQ burger (Prairie beef), and the sundae (Nanaimo crumble from B.C.).

The Western BBQ Burger might look like it's a representative of Texas, but the beef comes from Canada. And even though the majority of Texas doesn't agree, Canadians produces the best barbecue sauce in North America.

A Cottage Country is a place, which feels like time slows down, where you can relax and charge yourself for a whole day. The Cottage Country Chicken is inspired by a warm summer night around the campfire, crispy seasoned Ontario - raised chicken and a smoky Muskoka sauce that brings the cottage to you.

SOURCES:

http://www.huffingtonpost.ca/2015/06/16/lovin-it-mcdonalds-rol_n_7597786.html

You May Also Find These Documents Helpful

  • Good Essays

    Potbelly Sandwich Works is a privately held restaurant chain that sells submarine sandwiches in the United States. Potbelly Sandwich Works began in 1977 founded by Peter Hastings. The original store is located in Chicago, in a retail space that was previously an antique store, Hindsight, also owned by Hastings. Many of the items that decorate the store were taken from the former business. Despite the fast-paced, never-a-dull-moment world of antique dealing, the couple decided to bolster their business by making sandwiches for their customers. What began as a lark, turned out to be a stroke of genius. Soon, people who couldn't care less about vintage glass doorknobs were stopping by to enjoy special sandwiches and homemade desserts in this unusual atmosphere.…

    • 591 Words
    • 3 Pages
    Good Essays
  • Good Essays

    “There were twenty eight different restaurants across the country that were found guilty of lobster fraud” (Inside Edition). Some of these restaurants include Red Lobster, world famous Nathan's, and even local restaurants like Get Hooked (Inside Edition). Red Lobster is the nation's largest seafood chain” (Inside Edition). Many would think that because Red Lobster a large seafood chain their lobster would be real. However, that is not the case. Red lobster claims to serve lobsters bisque along with many other seafood dishes. However, when the lobster bisque was tested, one sample came back as one hundred percent langostino. “Langostino is a much cheaper fish that is more apart of the hermit crab family than the lobster family and cost just have as much as Lobster” (Inside Edition). According to the FDA, “soup with only langostino cannot be called lobster bisque”(Inside Edition). However, in some cases this wasn’t the seafood restaurant's’ fault. “A local seafood restaurant outside of Tamp called Get Hooked, had been buying frozen lobster from a vendor and didn’t realize that his lobster was not real”(Inside Edition, When asked about the lack of lobster in his lobster dishes the restaurant owner claimed that he was not trying to rip off his customers. The vendor had mislead him and he exposed that vendor to the…

    • 751 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Mcdonald's $1.00 Menu

    • 356 Words
    • 2 Pages

    McDonald’s product value is also its greatest strengths. Customers know what to expect when they walk into a McDonalds store. It gives great emphasis to human resources by satisfying the customers. The change in the menu is not going to deteriorate the customer expectations.…

    • 356 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Moobella, Inc.

    • 535 Words
    • 3 Pages

    Under Bruce Ginsberg 's leadership, the Company 's technology transitioned from a research & development project into a marketable product. During this time, Mr. Ginsberg oversaw the implementation of the MooBella brand, and the solicitation of consumer feedback. Mr. Ginsberg’s dream was to create made-to-order hard-pack ice cream that had an excellent flavor and texture. It was all about the freshness. He put his own money up to start the business and carried his reputation and 30 plus years of experience with him to the development of this company.…

    • 535 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    No trip to Canada is complete without a visit to Tim Horton’s, the famous Canadian coffee and donut chain which is now making its way to American towns near the border. For a quintessential Tim’s experience, have an Iced Capp (basically a vanilla and coffee flavoured milkshake) and a box of Timbits (Canada’s answer to the donut hole). The best part? Way cheaper than Starbucks - and even more delicious! For more dessert, definitely make time to try Sweet Jesus, which has become something of a Toronto icon in recent years. This ice cream spot offers soft serve garnished with toppings like marshmallows, shredded coconut, graham crackers, and even cotton candy! Don’t worry if you're dairy-free - the coconut milk substitute is just as sweet and…

    • 295 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    darden case study

    • 413 Words
    • 2 Pages

    For demographic segmentation, Red Lobster represents the opportunity Darden has to fill the gap between the young fast food concept and the upscale white-tablecloth restaurants. Red lobster is even making many changes to accommodate for the changing times around America which is causing sales to fall. With innovative concepts such as wood fired grilling resulting in a “taste of wood-grilled seafood” and investments in equipment and training, Darden is putting itself back in the spotlight to becoming recognized and respected. You can also never go wrong with fried shrimp so Red Lobster will always have that marketing card to play.…

    • 413 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Ever since Beiler was able to create the company, she was able to have over 1,700 locations across the world. Since there are so many locations, they are the world’s largest hand - rolled pretzel…

    • 346 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Buffalo Wild Wings

    • 418 Words
    • 2 Pages

    There restaurants feature a variety of menu items including their Buffalo, New York-style chicken wings in one of their signature sauces from sweet to hot: Sweet BBQ, Garlic Teriyaki, Mild, Parmesan Honey BBQ, Medium, Spicy Garlic, Asian Zing, Caribbean Jerk, Thai Curry, Hot BBQ, Hot, Mango Habanero,Jammin’ Jalapen Wild…

    • 418 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Red Lobster Case Study

    • 943 Words
    • 4 Pages

    Red Lobster intends for each customer to leave satisfied with an all around great quality service, management, and of course our delicious appetizers and main dishes. Red Lobster gave many people their first taste of lobster, snow crab and jumbo shrimp. They delight their guests with undeniably craveable Cheddar Bay Biscuits, their wild-caught seafood with their delicious fresh Maine lobster prepared by their Certified Grill Masters on their signature wood-fire grills. Red Lobster over time has broadened…

    • 943 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Kings Seafood Market is a downhome fish and seafood market known for fresh, high quality steamed or fried seafood by the pound. Popular menu items include shrimp, crab, whole fish and fish fillets. Other shellfish items include oysters, crawfish, mussel, scallops and lobster tail.…

    • 121 Words
    • 1 Page
    Satisfactory Essays
  • Powerful Essays

    Loblaws

    • 3509 Words
    • 15 Pages

    “Loblaw Companies Limited is Canada’s largest food distributor and a leading provider of general merchandise products, drugstore and financial products and services. Through its various operating banners, Loblaw is committed to providing Canadians with a one-stop destination in meeting their food and household needs. This goal is pursued through a portfolio of store formats across the country. Loblaw is known for the quality, innovation and value of its food offering. It also offers Canada’s strongest control label program, including the unique President’s Choice, no name and Joe Fresh Style brands.” (1)…

    • 3509 Words
    • 15 Pages
    Powerful Essays
  • Powerful Essays

    It is hard to find a resident in Canada who would not know where to find a Tim Horton’s fast food restaurant. Tourists visiting Canada who don’t have a Tim Horton’s in their country visit this restaurant and become familiar with the valued beverages and specialty dishes that so many Canadians rave about.…

    • 2865 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    the history of tim hortons

    • 3614 Words
    • 15 Pages

    new great products were added to the menu in 2006 such as the Chicken Salad Wrap and the…

    • 3614 Words
    • 15 Pages
    Powerful Essays
  • Satisfactory Essays

    Poutine

    • 383 Words
    • 2 Pages

    Poutine is a calorie packed fast food dish including medium sized French fries, fresh cheese curds with dark brown gravy. It is served at many fast food joints and at canteens today. Poutine is only made in Canada which makes it completely Canadian. It has been very popular for many years and will surely stay that way, seeing how it is so delicious to many.…

    • 383 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    When Mamee first came into existence its product are only Mamee monster noodle snack and double decker snack. Mamee later had gain recognition from several countries because of its distinct and unique feature of the snack that is square-ish noodle like and the adorable face of monster on its packaging while the double decker snack, is a flavored snack with a choice of prawns chicken and cheese.…

    • 800 Words
    • 3 Pages
    Good Essays