The Central Management Issues of Tomorrow
PETER F. DRUCKER
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Management Challenges For The 21st Century - Page 1
MAIN IDEA Business management is currently in the middle of a profound transitional period, and what is successful and accepted today is most likely to be entirely counter productive in the years ahead. Therefore, business managers need to adopt new paradigms and address new challenges arising from the new social, economic and demographic realities of the evolving marketplace. These new conditions can and must force managers to react differently -the policies, procedures and intellectual approaches of the past will no longer be viable. Instead of being frozen in a time warp and attempting to delay the inevitable, the management challenges of the present should be a clear call to action. Only those organizations that move boldly forward, working their way through the myriad of issues that arise, stand any chance of prospering in the future. Therefore, the management challenges of the present should be embraced as opportunities to move forward rather than ties to the past. If nothing else, it’s quite certain the status quo of the current business environment will not be maintained for very long. The future of society as a whole rests squarely on the ability of managers to react successfully to the challenges they currently face.
1. THE CHALLENGE OF NEW MANAGEMENT PARADIGMS . . . . . . . .