management information system
Introduction In today business environment, Web 2.0 was created and became one of the accepted tools and most prominent business model for information system. As a second phase of web evolution, Web 2.0 has successfully transformed in online public commons from one-way communication (Web 1.0) to two-way communication which information is sharing for people around the world. (Laudon, Laudon, 2012) Web 2.0 has four defining features, which are interactivity, real-time user control, social participation (sharing) and user-generated content. The technologies and services behind these features include cloud computing, software mashups and widgets, blogs, RSS, wikis, social networking sites, social bookmarking and podcasts. Nowadays, many organizations are attracted by the emerging social media sites, and have invested and integrated into the value-add function of the business in order to facilitate interaction and collaboration with stakeholders. Although Web 2.0 technologies are becoming mainstream both in consumers and business environment, some of the organization still remain doubtful about the implication of welcoming social network tools into the workplace. The compatibility and adaptability issue with existing system, the adoption cost, and maintenance issue are some of the main concerns faced by the organizations. However, there is no getting away from the fact that the technologies are here to enhance and help to provide the organizations with competitive strategies.
1) Investigate the effects that social networking sites may have within the business environment.
The rising of online social networking sites has rooted in the emerging of Wed 2.0. Among the enormous popularity of social networking sites are Facebook, Twitter, MySpace, LinkedIn, Friendster, and Flickr. With that reason, many organizations are using them as a method and thought that the widespread adoption of social networking tools in peoples’ personal lives can migrate to the