Preview

Marketing

Powerful Essays
Open Document
Open Document
1752 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Marketing
Madeley Jurado
MKT 245

1/15/2011

Derek, Day

Market Analysis Research Report Essay

I am a marketer who will be presenting to you my newest product that will be a portable laptop computer which will be very different from a home computer. With these laptop computer you will have several different things to your advantage that you will like about it. One big thing will be that you will be able to carry the laptop everywhere you go to and second of all you can get wifi Internet access anywhere which is good if you want to work on something important that you need to get finishing. We all know that a home computer will just be there in the desk and you won 't be able to carry it out at all and that it is a slower computer which it will always be connected with the Internet hook always (The 2000-2005. World outlook for home computers. 2002). I am absolutely sure that every person in the United States will buy these laptop computer no matter what the price will be for it because it will be a neat thing to carry it around everywhere you go to use it for what is needed to be used. I know if I sell the laptop for a cheaper price and if it has a lot of space and newer things added to it than this product will be a success for the business that I work with which is perfect. The purpose for this product to come out is to make it better than, than the last one they had to succeed in the business world as a marketer. I know that if I create one of the newest and best computers people will always buy them because a computer will always be needed for school and at a job always. Each person is different and will always be looking for a computer to have a fast hardware, to look more better, to have a lot of space and to have definitely a CD player to watch movies in it and several more things that each person likes. We as marketers we will always want to sell a valuable product in order for the people to like it a lot and to come back and buy more products for



References: How to sell with a laptop. (n. d.). Retrieved July 26, 1999, from id=5004761 Learning with computers. (n. d.). Retrieved August 15, 1940, from Roger A. Kerin. (2011). Marketing The Core. Minnesota, Mn: Rudelius. The 2000-2005. World outlook for home computers. (n. d.). Retrieved June 24, 2002, from id=3203761

You May Also Find These Documents Helpful

  • Better Essays

    Electronics over the past fifteen years have become an everyday essential in today’s market. The use of personal computers skyrocketed from being in higher income households to common place in almost every home. Equalus Inc. is excited to jump into the world of desktop computers and notebooks by providing service to the masses of a “build-your-own” personal system with tech help and customer service all originating within the United States. Based on a series of questions Equalus will be able to build a desktop or notebook to the user’s needs. Consumers will no longer wonder if their purchase will be able to handle what they need it to do and last for as long as they need it to. With the type of business Equalus will be bringing to the consumer the closest competition would the Hewlett-Packard (HP). This analysis of HP is in attempts to foresee any possible issues that may occur for Equalus and provide an accurate description of the market competition.…

    • 1277 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Eg2401 Unit 1 Assignment

    • 4754 Words
    • 20 Pages

    billion personal computers in the world at present. In the United States alone, over 50% of…

    • 4754 Words
    • 20 Pages
    Powerful Essays
  • Better Essays

    1. Laptop - A laptop is computer for mobile use such as inventory. Laptop with wireless internet access will enable her to conduct sales and do inventory with the same equipment.…

    • 1231 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Desktops are at the maturity/declining stage in their life cycle. The invention of laptops, tablets, and touch screen computers have drastically decreased the demand of desktops. Rather than pile more money into a service that may increasingly decline in the next few years, we have decided to cut back on manufacturing desktops. Our focus will be more towards laptops,…

    • 1258 Words
    • 4 Pages
    Better Essays
  • Good Essays

    marketing

    • 2121 Words
    • 9 Pages

    This course provides the student with an understanding of the objectives of a compensation program; the process and techniques of wage and salary determination; issues and problems in incentive systems; benefits and services, and the management of these programs.…

    • 2121 Words
    • 9 Pages
    Good Essays
  • Powerful Essays

    Apple Inc. and Mac Laptops

    • 5504 Words
    • 23 Pages

    The purpose of this report is to assess the different ways Apple can improve in the sales of Macintosh laptops. The scope of the report covers the branding preferences, features of laptops, uses of product, marketability and quality of service.…

    • 5504 Words
    • 23 Pages
    Powerful Essays
  • Powerful Essays

    Lenovo Paper

    • 2271 Words
    • 10 Pages

    The average computer savvy person of today has realized that a laptop is not something that's unreachable for him and he can very well make the most of it. Therefore, the market for laptops has been steadily growing and today the number of laptop customer is much, much higher.…

    • 2271 Words
    • 10 Pages
    Powerful Essays
  • Powerful Essays

    Comparison of Laptops

    • 2960 Words
    • 12 Pages

    The objective of the present survey is to develop awareness of branded laptop baseline estimates…

    • 2960 Words
    • 12 Pages
    Powerful Essays
  • Satisfactory Essays

    marketing

    • 389 Words
    • 2 Pages

    Rhodium is a Singapore based international commodity trading house which is incorporated in November 2011 . It is established by a group of international commodity professionals with a combined experience of 100 years. Since its founding, Rhodium resources has been committed to attracting and retaining top talent for every role focused on clients with experience. Their team is highly experienced and collaborative executive team leads Rhodium Resources globally. The executive team is supported by some of the best talent in the industry and privileged to collaborate with extraordinary client colleagues.…

    • 389 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Computers have become one of the most used devices in the workplace. Whether it’s the intern just working a summer job, or the CEO, the computer is used in every level of a company. These devices are used in many ways to include typing reports, creating and editing websites, making presentations, or just browsing the internet. However, when it comes to providing the employee with the right laptop, it all comes down to the best value. While there are many different brands and even more models, I will focus on three very useful, high performance laptops. The focus will be on the features, specifications, and pricing, all to determine which computer would be best for the company as a whole.…

    • 887 Words
    • 4 Pages
    Good Essays
  • Better Essays

    Research Laptop Proposal

    • 1446 Words
    • 6 Pages

    In an effort to provide Devry students with the best and most affordable laptops, I have research completed that I must share with our team. Besides affordability, which is a top priority on my list of requirements; portability, capacity, and useful life are the qualities the laptop of choice will provide our students for future years. One other item is so important to our students and that is customer service support for ordering, timely ordering, and warranty support. It is vital that if something goes wrong with a laptop; the service will be quick and affordable. We need to make sure our students have access to their laptops at all time and that technical problems can be fixed with a quick turnaround time. Please read this proposal and recommendation carefully as the laptop of choice was selected.…

    • 1446 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    khanhpro

    • 4263 Words
    • 18 Pages

    without notice. In no event will Matsushita Electric Works, Ltd. be liable for direct, special,…

    • 4263 Words
    • 18 Pages
    Powerful Essays
  • Good Essays

    Top Laptop Brands in India

    • 3726 Words
    • 15 Pages

    There are many computer organisations that have launched in India all to woo the Indian consumer with an asset that was marked for the upper class only. Companies fighting for a share in the computer market include multinational companies like Dell, Intel, HP Compaq, Lenovo, Toshiba and others. With competition nearly neck-to-neck, all these companies try to come up with new gadgets and gizmos to entice people to buy their product and its accessories. Laptops are competing with desktops for market space and are trying to capitalize on the fact that they are portable and mobile and you can get work done anytime-anywhere.…

    • 3726 Words
    • 15 Pages
    Good Essays
  • Better Essays

    PROJECT FIONA WEEK 3

    • 1623 Words
    • 4 Pages

    There is a lot of beauty in technology. Many years ago we could only dream of and imagine the very things available to us today such as computers, tablets, smart phones and gaming systems, however with the many advanced electronics available an organization must know what market to enter and their target market in order to be successful with the product they want to sell. Organizations are releasing more modern and advanced products all the time and so are their competitors but the question we all want to know is what’s next? The answer to that question is Razor’s upcoming gaming tablet “Project Fiona” which has been renamed as “The Razor Edge Tablet”. In this paper you will read an overview of the organization, a description of the product or service, a SWOT analysis of the organization and offering, a competitive analysis of the organization and offering using Porter 's five competitive forces model, the criteria we will use to segment our market and we will select our target market including geographic, demographic, psychographic, and behavioral factors, a description of our target market, and the needs that cause our target market to buy including emotional and logical drivers.…

    • 1623 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Automated Enrollment System

    • 2750 Words
    • 11 Pages

    a High School. The San Jose National High School (SJNHS) is one of have a big population of…

    • 2750 Words
    • 11 Pages
    Powerful Essays