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Marks and Spencers

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Marks and Spencers
|SN |CONTENTS |
|1 |Analysis of strategy adoption by marks & Spencer |
|2 |Introduction |
|3 |Sources of competitive advantage |
| | |
| |Strategy clock diagram |
| |Concept of the strategy clock and the routes taken by the company |
|4 |Competences that have competitive advantage |
|5 |Change and change management |
|6 |Conclusion |
|7 |References |

ANALYSIS OF STRATEGY ADOPTION BY MARKS & SPENCER

INTRODUCTION

M&S Plc is one of the popular British retailers with its headquarters situated in UK in Westminster. The branch stores set up across 42 countries with about 365 branches in UK alone, focus on two major lines of product, exclusive clothes and quality food stuff. M&S is also known as Marks and Spencer, Marks and Sparks. The Founders of



References: : Books/Magazines 1. Bringing discipline to strategy , K.P. and Sujit Balakrishnan (1996), , The McKinsey Quarterly, No.4. 2. How Competitive Forces Shape Strategy, Porter, M.E. (1979), Harvard Business Review, March/April 1979. 3. “The Five Competitive Forces That Shape Strategy” Porter, M.E. (2008), Harvard business Review, January 2008. 4. “Core Competence of the Corporation”,  Prahalad, C.K and Hamel, Gary (May 1990), Harvard Business Review (Harvard Business Publishing 5. “Exploring Strategic Change” , Balogun, J and Hope Hailey, V (1999) Prentice Hall 6. “Competitive and Corporate Strategy Bowman”, C. and Faulkner, D. (1997), “”, Irwin, London.

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