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Mary Kay Cosmetics

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Mary Kay Cosmetics
Company Perspectives:

Our vision: To provide women with an unparalleled opportunity for financial independence, career and personal fulfillment. To achieve total customer satisfaction by delivering the products and services that enhance a woman's self-image and confidence. The principles we live by: Integrity and the Golden Rule must guide every business decision.
Enthusiasm encourages a positive attitude and provides inspiration as we work together to achieve our goals. Quality in our products and services must be a priority in order for us to deliver value and satisfaction to our customers. Service should be prompt and proactive to provide convenience with a personal touch. Praise motivates everyone to reach their full potential. Leadership among our sales force and employees must be encouraged and recognized in order to achieve long-term success. Teamwork allows each person to be valued and appreciated by others while contributing to the Company's success. Balancing our lives with God, family and career in harmony will lead to happy, fulfilled lives.

Company History:
One of the largest cosmetics companies in the United States, Mary Kay, Inc. specializes in the manufacture and direct sale of more than 200 products, including skin creams, cosmetics, fragrances, dietary supplements, and other personal care items. Its direct sales force consists primarily of women who sell full- or part-time through home demonstrations. As of 1999 the company operated in 29 countries around the world.
Company Origins
Mary Kay Ash founded the company that bears her name in 1963, after 25 years of direct selling for other companies, beginning in the late 1930s. A direct sales career allowed her the flexibility she needed as a single mother raising three children.
For many years Mary Kay was a sales representative for Stanley Home Products, presenting "home shows" at the residences of customers. She operated as an independent contractor who purchased merchandise from

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