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Case analyze of "Shanzai! MediaTek and the "White Box" Handset Market" Synopsis: Shanzhai Media Tek is a power house in the generation of handset. This has advanced through the several process and steps in technology. The first handsets that were produced by the company were the first generation 1G phones. They were synonymous because of the verity that they utilized analog transmission. However, the advancements in technology have since rendered analog transmission obsolete. This has been marked by the introduction of second generation phones, (2G phones). However, the connectivity, especially with regards to internet proved to be slower. This prompted the introduction of third generation phones (3G phones). Nonetheless, the uniqueness in Shanzhai Ji is based on the actuality of producing intermediate generation phones. This is attributed to the fact that the company produced 2.5G and 2.75G phones for use in the market (Mohr 256). Problem statement: The significant problem is based on the verity that the company sold most of its chipsets to the Chinese producers. This was done in the hope that the producers were legitimate. However, the middlemen ended up selling the chipsets to the secondary markets and pocketing the profits. In essence, Intel faced similar problems with the middlemen. This was especially with regards to their microprocessors. They were sold to producers who appeared legitimate, but were not legally allowed to purchase the microprocessors (Doole 134). In the long run, the producers sold the chipsets at a profit. External analysis: Industry structure: Media Tek is a company that deals in the production of wireless electronic chipsets for mobile phones. It has been in the industry through the transition from analog to digital chipsets. The company has grown to be the third largest producer of electronic chipsets for mobile phones and related hand set equipments. It



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