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my business plan
Business Analysis and Recommendations The world has moved at a considerable pace in the last few decades.
Life has transformed completely with the invention of a number of useful modern machinery and gadgets that have eased the workload on people noticeably. Machines have replaced manual labour in so many fields of life. Everything is automated and digital now. The progress scale of man has reached hitherto unthinkable heights.

The computer is a simple yet highly advanced tool that has altered the face of life as we know it with astounding alacrity. It is so multi-faceted and pertinent to so many everyday tasks that it has been instantly accepted by one and all. Youngsters, adults, the business world - it is popular and handy universally. And nothing appeals to the youth of today like an enticing game that gets their competitive juices flowing, with an intelligent concept and snappy graphics. It can be proven with conclusive evidence that computer games have never been as popular, fashionable and trendy that the present.

With this encouraging fact in mind, a group of young, innovative upcoming businessmen have decided to cash in on the golden opportunity by setting up a game CD store. They have even thought of a name for it: STAR GAMES, INC.. They have planned that the proposed store will retail CD’s of numerous consoles, including Playstation, Playstation
2, Xbox, and Gamecube, though it has been decided that they will focus on selling computer CD’s. As a small side-business, they have also intended to sell some educational CD’s and other forms of CD applications, with the intention to widen the target market segment. Though at first the planned to locate the store in an area where computer businesses thrive, such as Computer Street in Bur Dubai, better sense prevailed and they decided against it. This is largely in consideration of the stiff competition that the established businesses would provide,

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