Nestle's Organizational Structure
1. NESTLE’S OVERVIEW
1.1 Establishment and development history of Nestle
Nestlé’s origin date back to 1866, when two separate Swiss enterprises of George Page and Charles Page were founded that would later form the core of Nestle.
In September 1866, Henri Nestle developed a milk-based baby food, and soon began marketing it. This kind of milk which was named Farine Lactee Henri Nestle was designed for babies who can not absorb breast milk in order to decrease the fatal rate of newly-born babies. The very first success of Farine Latee did save lives of thousands newly-born babies, which brought it an opportunities to spread throughout Europe.
The merger of the Anglo-Swiss Milk Company and Farine Lactee Henri Nestle gave birth to Nestle S.A as it is nowadays.
Nestle first came to Vietnam in 1916 with a wide range of products that became very popular to generations in Vietnam. In 1990, it came back with an ambition of expanding business in Vietnam market, followed by the decision of setting up a representative office at Ho Chi Minh City. In order to have a comprehensive understanding about development process of Nestle, it is necessary to have a look at the important limestone in its history which is presented as follows:
1866: It was founded by Henri Nestle
1905: It was merged with Anglo-Swiss Condensed Milk
1907: the large scale production was started
1914: the production doubled with more than 40 big factories
1920: beside the traditional products appeared the new production with the product line of chocolate which then became the second important sector of Nestle. New products with comprehensive research were launched continuously such as malted milk, Milo, rice flour soup for babies.
1938: Nescafe was born
1940: Nestea was introduced
1947: Nestle was merged with Alimentana SA, the producer of MAGGI
1960 – 1971: Nestle acquired several famous brands over the world like Crosse & Backwell, Findus, Libby, Stouffer, Movernpich Ice-cream.
2007: Novertis
1.1 Establishment and development history of Nestle
Nestlé’s origin date back to 1866, when two separate Swiss enterprises of George Page and Charles Page were founded that would later form the core of Nestle.
In September 1866, Henri Nestle developed a milk-based baby food, and soon began marketing it. This kind of milk which was named Farine Lactee Henri Nestle was designed for babies who can not absorb breast milk in order to decrease the fatal rate of newly-born babies. The very first success of Farine Latee did save lives of thousands newly-born babies, which brought it an opportunities to spread throughout Europe.
The merger of the Anglo-Swiss Milk Company and Farine Lactee Henri Nestle gave birth to Nestle S.A as it is nowadays.
Nestle first came to Vietnam in 1916 with a wide range of products that became very popular to generations in Vietnam. In 1990, it came back with an ambition of expanding business in Vietnam market, followed by the decision of setting up a representative office at Ho Chi Minh City. In order to have a comprehensive understanding about development process of Nestle, it is necessary to have a look at the important limestone in its history which is presented as follows:
1866: It was founded by Henri Nestle
1905: It was merged with Anglo-Swiss Condensed Milk
1907: the large scale production was started
1914: the production doubled with more than 40 big factories
1920: beside the traditional products appeared the new production with the product line of chocolate which then became the second important sector of Nestle. New products with comprehensive research were launched continuously such as malted milk, Milo, rice flour soup for babies.
1938: Nescafe was born
1940: Nestea was introduced
1947: Nestle was merged with Alimentana SA, the producer of MAGGI
1960 – 1971: Nestle acquired several famous brands over the world like Crosse & Backwell, Findus, Libby, Stouffer, Movernpich Ice-cream.
2007: Novertis