Nestlé is proud to produce some of Britain’s best loved brands such as KIT KAT, NESCAFÉ, SMARTIES, BUXTON, GO CAT AND SHREDDIES. Around 97% of UK households consume our brands and more than two billion Nestlé products are sold in the UK every year. Nestlé is one of the UK and Ireland food industry’s major exporters, exporting over £300m worth of products every year to over 50 countries around the world.
History:
Our history begins back in 1866, when the first European condensed milk factory was opened in Cham, Switzerland, by the Anglo-Swiss Condensed Milk Company. In Vevey, Switzerland, our founder Henri Nestlé, a German pharmacist, launched his Farine lactée, a combination of cow’s milk, wheat flour and sugar, saving the life of a neighbour’s child. Nutrition has been the cornerstone of our company ever since.
Objectives of Nestle
Nestlé’s objectives are
1. To be recognised as the world leader in Nutrition, Health and Wellnes
2. Trusted by all its stakeholders, and to be the reference for financial performance in its industry.
We believe that leadership is not just about size; it is also about behaviour. Trust, too, is about behaviour; and we recognise that trust is earned only over a long period of time by consistently delivering on our promises. These objectives and behaviours are encapsulated in the simple phrase, “Good Food, Good Life”, a phrase that sums up our corporate ambition.
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CSR of Nestle
In Business Studies curriculum terms, Corporate Social Responsibility (CSR) involves the business taking a broad view