Panera Bread Company
PANERA BREAD COMPANY
Panera is a specialty café anchored by an authentic, fresh dough artisan bakery and upscale quick service menu selections that include sandwiches and soups. Panera Bread primarily in suburban, strip malls, and regional malls locations that has a unique dining environment and serves higher quality products. Panera Bread`s broad use of differentiation strategy has assisted in their growth and profitability. When it comes to strengthening Panera’s competitive position their rivals have found it difficult to compete with their reputation as the nationwide leader in specialty bread segment, dough making capability, dining atmosphere that includes free Wi-Fi, competes successfully in six segments, AM, chill, Lunch, PM chill, dinner and take home, the menu was designed to incorporate the different tastes of each of these meal times. A SWOT analysis will tell or reveal the competitive benefit Panera Bread has and why the reason this company is in an eye-catching situation and what Panera Bread must do reinforce its competitive benefit against competitor`s chains. SWOT Analysis is a strategic planning method which is used to assess the Strengths, Weakness, Opportunities and Threats involved identify the aim of the business project or venture and identifying the external and internal factors that are unfavorable and favorable to attaining that objective.
STRENGTHS
• Panera Rewards, building relationships with loyal customers, which improves sales
• Quality Ingredients, delivering fresh ingredients to all stores is the prime incentive for management.
• Market Niche, It has pioneer the fast casual dining experience over their competitors speed or drive thru
Panera Bread is the nationally leader in the bakery- café segment, and has strengths for future expansion and growth without
Panera is a specialty café anchored by an authentic, fresh dough artisan bakery and upscale quick service menu selections that include sandwiches and soups. Panera Bread primarily in suburban, strip malls, and regional malls locations that has a unique dining environment and serves higher quality products. Panera Bread`s broad use of differentiation strategy has assisted in their growth and profitability. When it comes to strengthening Panera’s competitive position their rivals have found it difficult to compete with their reputation as the nationwide leader in specialty bread segment, dough making capability, dining atmosphere that includes free Wi-Fi, competes successfully in six segments, AM, chill, Lunch, PM chill, dinner and take home, the menu was designed to incorporate the different tastes of each of these meal times. A SWOT analysis will tell or reveal the competitive benefit Panera Bread has and why the reason this company is in an eye-catching situation and what Panera Bread must do reinforce its competitive benefit against competitor`s chains. SWOT Analysis is a strategic planning method which is used to assess the Strengths, Weakness, Opportunities and Threats involved identify the aim of the business project or venture and identifying the external and internal factors that are unfavorable and favorable to attaining that objective.
STRENGTHS
• Panera Rewards, building relationships with loyal customers, which improves sales
• Quality Ingredients, delivering fresh ingredients to all stores is the prime incentive for management.
• Market Niche, It has pioneer the fast casual dining experience over their competitors speed or drive thru
Panera Bread is the nationally leader in the bakery- café segment, and has strengths for future expansion and growth without