Prioritise Self Coach
If individuals are to gain from coaching, they will need to be willing to reflect on how they do things and have the motivation to change. However, managers in Europe tend to be proudly self-sufficient, action orientated and do not prioritise emotional self-awareness, self-mastery or reflection (Newell et al 2008). So the coach needs to consider at what level their coachee is at and set expectations accordingly.
It is also important to decide at the beginning how the coaching will be evaluated and continually review progress with those who set the original agenda. This ensures effective evaluation of the coaching, while allowing the coach to address any outstanding issues
EVALUATION OF ONESELF
Coaches and managers need to be people who ‘live[s]