Protection Motivation Theory Model

In the beginning, Protection Motivation Theory used to describe fear, but now the Protection Motivation Theory model is beneficial to the promotion of healthy behaviors. From the valuation will be Threat Appraisal smaller than Coping Appraisal expected to have preventive actions in order to avoid the disease, and from there it will emerge model healthy behaviors. The main grounds application of Motivation Protection Theory is to reduce the consumption of alcoholic beverages, increase healthy lifestyles, and improve the diagnostic behavior of healthy and to prevent diseases. Thus, Protection Motivation Theory related to second research questions of this paper; Identify persuasive visual pictorial approach for the poster campaign of anti-vape.