Real Estate business plan for Kenya
BUSINESS PLAN
FOR
A HOUSING REAL ESTATE IN KENYA.
1
Table of contents:
1.0 Executive Summary
1.1 Objectives of the Real Estate Project.
1.2 Vision Statement
1.3 Mission Statement
1.4 Target Market
1.5 Swot Analysis
1.6 Start up financial summary notes
1.7 The People Needed
1.8 Sales Strategy
1.9 Profit Margins and Overheads
1.10
Important Assumptions
2.0 Reasons to invest particularly in the Housing Sector in Kenya.
2.1 Kenyan’s General Prospects
2.2 An overview of the Kenya Vision 2030
2
1.0 Executive Summary:
The Proposed Real Estate organization will be based in Nairobi County or some few kilometers nearby.
The Organization will construct 50 residential housing units and offer them for sale. The housing units will balance safety, cutting edge features and a positive atmosphere for all potential investors. These housing units will be provided with unmatched levels of customer service and attentions, sales are projected to be very substantial in the first year after the completion of the housing units.
Players in the business:
With the launch of Kenya’ vision 2030 which is a new long term development blue print for the country.
The aim of Kenya’s Vision 2030 is to create “a globally competitive and prosperous country with a high quality of life by 2030. It aims to transform Kenya into “a newly industrializing, middle-income country providing a high quality of life to all its citizens in a clean and secure environment.
Consequently, there a few major housing developers in Nairobi but given that there are very many opportunities in the Real Estate sector makes this proposed project worthwhile.
The Market:
The Real Estate will target three distinct customer segments these are the expatriates, the working class groups and professionals of various fields.
3
Profit Margins and Overheads
We have estimated that £1(Sterling pound) will be exchanged at Kshs150 (Kenya Shillings). Therefore using the Kenyan
FOR
A HOUSING REAL ESTATE IN KENYA.
1
Table of contents:
1.0 Executive Summary
1.1 Objectives of the Real Estate Project.
1.2 Vision Statement
1.3 Mission Statement
1.4 Target Market
1.5 Swot Analysis
1.6 Start up financial summary notes
1.7 The People Needed
1.8 Sales Strategy
1.9 Profit Margins and Overheads
1.10
Important Assumptions
2.0 Reasons to invest particularly in the Housing Sector in Kenya.
2.1 Kenyan’s General Prospects
2.2 An overview of the Kenya Vision 2030
2
1.0 Executive Summary:
The Proposed Real Estate organization will be based in Nairobi County or some few kilometers nearby.
The Organization will construct 50 residential housing units and offer them for sale. The housing units will balance safety, cutting edge features and a positive atmosphere for all potential investors. These housing units will be provided with unmatched levels of customer service and attentions, sales are projected to be very substantial in the first year after the completion of the housing units.
Players in the business:
With the launch of Kenya’ vision 2030 which is a new long term development blue print for the country.
The aim of Kenya’s Vision 2030 is to create “a globally competitive and prosperous country with a high quality of life by 2030. It aims to transform Kenya into “a newly industrializing, middle-income country providing a high quality of life to all its citizens in a clean and secure environment.
Consequently, there a few major housing developers in Nairobi but given that there are very many opportunities in the Real Estate sector makes this proposed project worthwhile.
The Market:
The Real Estate will target three distinct customer segments these are the expatriates, the working class groups and professionals of various fields.
3
Profit Margins and Overheads
We have estimated that £1(Sterling pound) will be exchanged at Kshs150 (Kenya Shillings). Therefore using the Kenyan