Report on Google and Yahoo
University Of Anglia Ruskin
Report on Google and Yahoo comparing both companies in relation to:
- Organisational structure and design
- Approach to management and leadership
Word Count: 3000
SID: 1105684
Contents
• Introduction……………………………………………………………………3
• Organisational structure and design……………………………………….4-6
• Approach to management…………………………………………………..6-7
• Conclusion……………………………………………………………………...7
• References……………………………………………………………………...8
Introduction
The objective of this report is to compare Google and Yahoo companies in relation to organisational structure and design and approach to management and leadership.
The report will compare both companies in relation to organisational structure and design. Within this topic the report will briefly define and relate the concepts of organisational design and structure then state the importance of both to organisational effectiveness. It will then describe the structure and design Google and Yahoo have in place, discuss the advantages and potential disadvantages of the structure and design of each company and use evidence found on the companies to focus on emphasising how the structure is linked to each company’s success and how it relates to other management elements such as leadership, innovation, communication, motivation, teamwork and so on.
As well as organisational structure and design, the report will also compare both companies in relation to approach to management and leadership. Similarly to the previous topic, the report will briefly define and relate the concepts of management and leadership then discuss the difference between them and how each contributes to organisational effectiveness. It will then describe the management and leadership of Google and Yahoo, discuss the advantages and potential disadvantages of the
Report on Google and Yahoo comparing both companies in relation to:
- Organisational structure and design
- Approach to management and leadership
Word Count: 3000
SID: 1105684
Contents
• Introduction……………………………………………………………………3
• Organisational structure and design……………………………………….4-6
• Approach to management…………………………………………………..6-7
• Conclusion……………………………………………………………………...7
• References……………………………………………………………………...8
Introduction
The objective of this report is to compare Google and Yahoo companies in relation to organisational structure and design and approach to management and leadership.
The report will compare both companies in relation to organisational structure and design. Within this topic the report will briefly define and relate the concepts of organisational design and structure then state the importance of both to organisational effectiveness. It will then describe the structure and design Google and Yahoo have in place, discuss the advantages and potential disadvantages of the structure and design of each company and use evidence found on the companies to focus on emphasising how the structure is linked to each company’s success and how it relates to other management elements such as leadership, innovation, communication, motivation, teamwork and so on.
As well as organisational structure and design, the report will also compare both companies in relation to approach to management and leadership. Similarly to the previous topic, the report will briefly define and relate the concepts of management and leadership then discuss the difference between them and how each contributes to organisational effectiveness. It will then describe the management and leadership of Google and Yahoo, discuss the advantages and potential disadvantages of the
References: Google corporation website, 2013. Google’s mission is to organize the world’s information and make it universally accessible and useful. [online] Available at: http://www.google.com/about/company/ [Accessed 8 April 2013]. Yahoo corporation overview, 2013. Overview. [online] Available at: http://pressroom.yahoo.net/pr/ycorp/overview.aspx [Accessed 12 April 2013]. Buchanan, D. and Huczynski, A., 2010. Organizational behaviour. 7thed. Harlow:Pearson/FT Prentice Hall. Elinor, M., 2007. Meet Google 's culture czar, CNET News, [online] Available at: http://news.cnet.com/Meet-Googles-culture-czar/2008-1023_3-6179897.html [Accessed 15 April 2013]. Quentin, H., 2011. Google 's Innovation -And Everyone 's?, Forbes, [online] Available at: http://www.forbes.com/sites/quentinhardy/2011/07/16/googles-innovation-and-everyones/ [Accessed 18 April 2013]. Brooks, I., 2009. Organisational Behaviour individuals, groups and organisation. 4thed. Harlow: Pearson/FT Prentice Hall. Quentin, H., 2005. Google Thinks Small, Forbes, [online] Available at: http://www.forbes.com/global/2005/1114/054A.html [Accessed 23 April 2013]. Salim, I., 2011. Stuck in the Matrix: Where is Yahoo’s Neo? [blog] 12 September. Available at: http://gigaom.com/2011/09/12/stuck-in-the-matrix-where-is-yahoos-neo/ [Accessed 26 April 2013]. TED, 2004. Sergey Brin and Larry Page: The genesis of Google. [video online] Available at: http://www.ted.com/talks/sergey_brin_and_larry_page_on_google.html [Accessed 20 April 2013]. Mullins, L. J., 2007. Management and Organisational Behaviour. 8thed. Harlow: Pearson/FT Prentice Hall.