Businesses can improve their ability to attract, retain and improve productivity by applying the following five-step PRIDE process:
P - Provide a Positive Working Environment
R - Recognize, Reward and Reinforce the Right Behavior
I - Involve and Engage
D - Develop Skills and Potential
E - Evaluate and Measure
STEP 1--PROVIDE A POSITIVE WORKING ENVIRONMENT
Jim Goodnight is the co-founder and President of SAS in Raleigh-Durham, NC. SAS is the largest software development company in the United States. Their progressive work environment and host of family-friendly benefits keeps their turnover rate far below the national average. Jim said, "My assets leave work for home at 5:00 or later each night. It is my job to bring them back each day." Wise executives realize the responsibility for creating a positive work environment cannot be delegated. It starts at the top.
Have you ever worked for a bad boss? One of the main reasons employees quit is the relationship with their first-line supervisor. The fact is many supervisors and managers are unaware how their actions and decisions affect employee turnover. A critical aspect of an effective retention strategy is manager training. Properly trained managers play a major role in an effective recruitment and retention strategy. Managers need the skills, tools, and knowledge to help them understand their employees' retention needs and be able to implement a retention plan designed to increase employee engagement in the organization.
STEP 2--RECOGNIZE, REWARD AND REINFORCE THE RIGHT BEHAVIOR
Money and benefits may attract people to the front door, but something else has to keep them from going out the back. People have a basic human need to feel appreciated and proud of their work. Recognition and incentive programs help meet that need.
A successful reward and recognition program does not have to be complicated or expensive to be effective. Graham Weston, co-founder and CEO of