McDonald’s has been open since April 15,1955. McDonald’s is one of those go to fast food places that pop in mind when you don’t have dinner ready. Most people have been there at least once. McDonald’s advertises mainly through billboards, and commercials on television. The billboards make you think that they have fresh tomatoes and lettuce on their burgers, and fresh apples in the kids meals, and everything is served to you with speed and quality.
On one of the billboards, for example, there is a nice McDonald’s burger and in the corner shows that they are a sponsor of the olympics. This is an example of ethos. The fact that they are a sponsor of the olympics is going to make people want to go to McDonald’s