The demographic trend is going to the younger generation. For the past years, Elorde Boxing Gym was only visited by people who earn money or adults but recently, the young genration is starting to dominate the Elorde Boxing Gym. The rise of Manny Pacquiao helped the gym attract more customers especially the young generation. The emergence of Filipino Boxing helped the Elorde Boxing gym attract customers. People especially the youth look up to Manny pacquiao, Nonito Donaire, Brian Villoria to name a few Filipino boxers. The youth dreams to be famous, rich, to represent the Philippines and to be role models like the boxers mentioned above. The trend now is young generation having a good and fit body. They look up to health buff celebrities such as Derek Ramsey, Jake Cuenca, Zac Efron, Ryan Reynolds and Taylor Lautner. Being fit and having a great body is makes you look good that’s why people especialy the young ones go to the gym. The recent rise of UFC with famous fighters like Brock Lesnar, Anderson Silva, Georges St. Pierre, Jon Jones helped the Elorde Boxing Gym because it also offers Muay Thai and Mixed Martial Arts classes. The young generation likes fighting because it can be used as a self-defense and also as a way to get fit.
Economic trends Operating a gym is very hard these days because of its competition. There are very many gyms around Quezon City such as Fitness First, Gold’s Gym, Moro Lorenzo Gym, and Elorde Boxing Gym. These are all good gyms with different advantages and disadvantages. The number of gyms around Quezon City shows that the generation now is into health and fitness. The new generation cares more abouthealth and fitness compared to the generation before. The name Elorde Boxing Gym attracts customers because of its history. Flash Elorde is very famous in the world for being a champion and this attracts customers. Elorde Boxing Gym continues to face competitors by having new