Strategic and Operational Plans Based on the SWOT Analysis
Strategic and Operational Plans Based on the SWOT Analysis
General Electric (GE), is an American multinational conglomerate corporation incorporated in Schenectady, New York and headquartered in Fairfield, Connecticut, United States. The company operates through five segments: Energy, Technology Infrastructure, Capital Finance and Consumer & Industrial.
In 2011, GE ranked among the Fortune 500 as the 26th-largest firm in the U.S. by gross revenue as well as the 14th most profitable. However, the company is currently listed the 3rd-largest in the world among the Forbes Global 2000, further metrics being taken into account. Other rankings for 2011/2012 include No. 7 company for leaders (Fortune), No. 5 best global brand (Interbrand), No. 63 green company (Newsweek), No. 15 most admired company (Fortune), and No. 19 most innovative company (Fast Company).( http://en.wikipedia.org/wiki/General_Electric)
Based on the GE SWOT analysis will create and Strategic and Operational goals.
Strengths
Weaknesses
Diversified product portfolio and revenue stream provides cross selling opportunities
High indebtedness exposes to credit risk
Successful inorganic growth strategy
Dependence on third parties for raw materials
Robust research and development capabilities
Opportunities
Threats
Increased focus on energy sector http://www.ge.com/globalimpact/ecomagination.html?utm_source=gecom&utm_medium=hp_see&utm_campaign=gecom_hp#!report=alternative fuelvehicles
Challenging macroeconomic and political environment in the US and Europe
New contracts to enhance top line growth
Environmental and other government regulations
Expansion of mining business
Aggressive competition
Strategic goals: Increased focus on energy sector
In 2005 GE launched its "Ecomagination" initiative in an attempt to position itself as a "green" company. GE is one of the biggest players in the wind power industry and "plans to build the largest solar-panel-making
General Electric (GE), is an American multinational conglomerate corporation incorporated in Schenectady, New York and headquartered in Fairfield, Connecticut, United States. The company operates through five segments: Energy, Technology Infrastructure, Capital Finance and Consumer & Industrial.
In 2011, GE ranked among the Fortune 500 as the 26th-largest firm in the U.S. by gross revenue as well as the 14th most profitable. However, the company is currently listed the 3rd-largest in the world among the Forbes Global 2000, further metrics being taken into account. Other rankings for 2011/2012 include No. 7 company for leaders (Fortune), No. 5 best global brand (Interbrand), No. 63 green company (Newsweek), No. 15 most admired company (Fortune), and No. 19 most innovative company (Fast Company).( http://en.wikipedia.org/wiki/General_Electric)
Based on the GE SWOT analysis will create and Strategic and Operational goals.
Strengths
Weaknesses
Diversified product portfolio and revenue stream provides cross selling opportunities
High indebtedness exposes to credit risk
Successful inorganic growth strategy
Dependence on third parties for raw materials
Robust research and development capabilities
Opportunities
Threats
Increased focus on energy sector http://www.ge.com/globalimpact/ecomagination.html?utm_source=gecom&utm_medium=hp_see&utm_campaign=gecom_hp#!report=alternative fuelvehicles
Challenging macroeconomic and political environment in the US and Europe
New contracts to enhance top line growth
Environmental and other government regulations
Expansion of mining business
Aggressive competition
Strategic goals: Increased focus on energy sector
In 2005 GE launched its "Ecomagination" initiative in an attempt to position itself as a "green" company. GE is one of the biggest players in the wind power industry and "plans to build the largest solar-panel-making
References: http://en.wikipedia.org/wiki/General_Electric General Electric, May 9, 2005. http://finance.yahoo.com/news/ge-capital-clean-energy-form-140100121.html http://www.wikinvest.com/stock/General_Motors_(GM)/Raw_Materials_Services_Supplies http://www.wikinvest.com/stock/General_Electric_Company_(GE)