SWOT analysis for Hwa Tai
SWOT analysis as analytical tool for internal Analysis
SWOT analysis simply refers to strength, weaknesses, opportunities, and threats which represent an outline for analyzing a company’s internal and external environment. Strength and weakness are referred to the internal environment whereas opportunity and threat are referred to the external environment of Hwa Tai. It will give a quick review for the company for decision making.
Strength
Strengths are concern about the competitive power in food industry of Hwa Tai. Hwa Tai have competitive advantage to become second best biscuit manufacturing company in Malaysia. Hwa Tai has invested high cost in research and development in order to produce better quality products to attract more buyers. Hwa Tai has core competence of strategic capability to achieve competitive advantaged since they try to produce new product developed new market opportunity.
Under Resource-Based View, Hwa Tai has tangible resources which also known as physical resources, Hwa Tai has its own lab and professionals to conduct R&D are a ways of achieving market efficiency. Hwa Tai has also intangible resources which is technological resource to modernize the existing products to satisfy the customer’s expectation. (Refers to APPENDIX). Hwa Tai Has Dynamic capability because the company try to produce new product will renew and recreate strategic capabilities to meet the need of changing environment. This Resource-Based View enables Hwa Tai to allocates their resources effectively and could be achieve cost effectiveness without resource wastage. The strategies effort of Hwa Tai has eventually achieve a lot of awards for its biscuit products such as Malaysia Power Brand Award 2008 (refers to APPENDIX) by the Asia Entrepreneur Alliance Worldwide.
Weakness
On the other hands, Weakness is a limitation in firm’s resources and may create comparative disadvantage. Hwa Tai has its own weakness although it has been achieving success with their
SWOT analysis simply refers to strength, weaknesses, opportunities, and threats which represent an outline for analyzing a company’s internal and external environment. Strength and weakness are referred to the internal environment whereas opportunity and threat are referred to the external environment of Hwa Tai. It will give a quick review for the company for decision making.
Strength
Strengths are concern about the competitive power in food industry of Hwa Tai. Hwa Tai have competitive advantage to become second best biscuit manufacturing company in Malaysia. Hwa Tai has invested high cost in research and development in order to produce better quality products to attract more buyers. Hwa Tai has core competence of strategic capability to achieve competitive advantaged since they try to produce new product developed new market opportunity.
Under Resource-Based View, Hwa Tai has tangible resources which also known as physical resources, Hwa Tai has its own lab and professionals to conduct R&D are a ways of achieving market efficiency. Hwa Tai has also intangible resources which is technological resource to modernize the existing products to satisfy the customer’s expectation. (Refers to APPENDIX). Hwa Tai Has Dynamic capability because the company try to produce new product will renew and recreate strategic capabilities to meet the need of changing environment. This Resource-Based View enables Hwa Tai to allocates their resources effectively and could be achieve cost effectiveness without resource wastage. The strategies effort of Hwa Tai has eventually achieve a lot of awards for its biscuit products such as Malaysia Power Brand Award 2008 (refers to APPENDIX) by the Asia Entrepreneur Alliance Worldwide.
Weakness
On the other hands, Weakness is a limitation in firm’s resources and may create comparative disadvantage. Hwa Tai has its own weakness although it has been achieving success with their