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Taco Bell Essay

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Taco Bell Essay
Rich experience in the fast-food industry - Been in existence since 1962 with more than 5,600 outlets. Additionally, Taco Bell is a subsidiary of Yum! Inc. thus it surely will get all the support from the parent company and its other two brands: KFC and Pizza Hut.
- A very established, hugely popular brand name in USA market and overseas market with numerous loyal customers & high brand loyalty. - It serves more than 2 billion customers each year at 7,000 restaurants.
- Distinguished feature - Taco Bell's product line is unique and different from its competitors. (Mexico Style fast-food restaurant is a novelty model in the world) Or as it operating as units in the shopping mall, the convenience store…
- The internal online communication strategy
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