Preview

The Ethnocentric Staffing Policy

Satisfactory Essays
Open Document
Open Document
532 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
The Ethnocentric Staffing Policy
For appointing a new manager for its subsidiary in India Blue Steel cooperation can:
Appoint staff from parent country: Parent Country Nationals(PNC)
Ethnocentric Approach
Host Country Nationals(HCN)
Polycentric Approach
Third Country Nationals(TCN)
Re-Geocentric & Geocentric

The Ethnocentric Staffing Policy:
Few foreign subsidiaries have an autonomy and strategic decisions are made at the headquarters. Key positions in domestic and foreign operations are held by headquarters personnel. Subsidiaries are managed by staff from the home country.
The ethnocentric staffing policy refers to the strategy of a multinational company to employ managers for key positions from the parent headquarters instead of employing local staff ("Global Human Resource Management").
By adapting this policy model business feels and acts greater to other countries, both in is product, culture and service (Business, 2012). This approach also helps the domestic market to set standards for marketing and pricing. It helps organisations to save resources by not getting much information about the foreign market; through this may lead to loss of competitive advantage in the market that could have been grown by gaining some knowledge about foreign markets (Keegan & Green, 2011). Sometimes firms may find similar verticals in foreign markets to help in minimising coemptive disadvantage. This model focuses more on domestic market than foreign markets for firms.
Most of the organisations usually relay on parent country nationals (PCNs) for staffing highest management positions abroad there are number of reasons why they prefer to do that:
They have political understanding of the headquarters’ organisation.
They get an option to hire people who have good knowledge about business and technology.
It can help the organisation in converting headquarter culture to foreign operations (imparting same beliefs throughout the organisation).
Absence of skilled Host country nationals.
Better capacity of epacts to

You May Also Find These Documents Helpful

  • Good Essays

    This choice in hiring benefits the company in several ways. Local experts have a better understanding of the country and the culture in which the business will operate. Ethnocentricity problems are avoided because the individuals hired are culturally literate. Business relations in the international country remain strong because the individuals representing the company are accustomed to appropriate behaviours and communication in the workplace.…

    • 388 Words
    • 2 Pages
    Good Essays
  • Best Essays

    With the trend of globalisation, the number of multinational companies is constantly increasing as well as expatriates (Business Recorder, 2011). Expatriate management now is an essential issue of human resource department because it takes a large amount of budget from the corporation. It is inevitable for expatriates to face culture barriers in subsidiaries because of unique national cultures in all countries over the world.…

    • 5013 Words
    • 22 Pages
    Best Essays
  • Satisfactory Essays

    Marketing and Easy Ref

    • 1005 Words
    • 5 Pages

    When multinational firms use different strategies, each one tailored to a particular local market, they are said to adopt a…

    • 1005 Words
    • 5 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Thinking About Diver

    • 409 Words
    • 2 Pages

    It helps worker get an understanding of the different cultures and the differences in people so they can learn how to work with each other. This will help people from different cultural or ethnic groups learn the different skills that they have in order to work together as team.…

    • 409 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    As the company is more likely to acquire international customers, the development of strategies to govern the conduction of international business with the international customers bearing in mind the difference in international business policies would be crucial for the company. The company should observe the policies in different countries in regard to international business and also observe the element of cultural diversity when dealing with international customers.…

    • 752 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Cultural Sensitivity

    • 1388 Words
    • 4 Pages

    Cultural sensitivity is vital to remember when any firm does any business in a foreign market. Certain strategies and procedures used in the United States may not translate the same way in other countries or have the same impact. Other areas in the world operate their businesses with different priorities and in different cultures so it is crucial to consider how these differences may affect how business is done. Ethical situations will inevitably arise when a firm begins operations in a new international market so it is best to be prepared to face such situations with character.…

    • 1388 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    It helps staff to understand each other’s cultural differences, and to communicate effectively without misunderstanding.…

    • 262 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Romeo and Juliet

    • 293 Words
    • 2 Pages

    Globalization processes over the years has directed the development of large multinational companies expand across countries and continents. This process has caused a main issue for global companies to find the precise consistency with the local autonomy among subsidiaries and corporate control. A French multinational company has experienced the process of restructuring and “internationalization” due to acquisitions of Anglo-Saxon multinational companies. The acquisition changed the highly centralized approach to authority, implementing a decentralized structure led by the Corporate Center. When the French managers were placed in charge of the foreign subsidiaries doubling size and geographic responsibilities in activities, causing inefficiencies in the organizations.…

    • 293 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Many international business failures have been ascribed to a lack of crosscultural competence (CC) on the part of business practitioners. However, the…

    • 12198 Words
    • 49 Pages
    Good Essays
  • Good Essays

    Zara For Fast Fashion

    • 691 Words
    • 3 Pages

    It helps in handling the increased operations of the company and future growth vision of the company…

    • 691 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    o Subsidiaries are managed by locals, which enables the organization to gain proper knowledge of the local market, cultural affinity, norms and values.…

    • 1585 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    The domestic company seeking sales extension of its domestic products into foreign markets illustrates this orientation to international marketing. It views its international operations as secondary to and an extension of its domestic operations; the primary motive is to market excess domestic production. Domestic business is its priority, and foreign sales are seen as a profitable extension of domestic operations. Even though foreign markets may be vigorously pursued, the firm’s orientation remains basically domestic. Its attitude toward international sales is typified by the belief that if it sells in St. Louis, it will sell anywhere else in the world. If any efforts are made to adapt the marketing mix to foreign markets the firm’s orientation is to market to foreign customers in the same manner in which the company markets to domestic customers. It seeks markets where demand is similar to the home market and its domestic product will be acceptable. This domestic market extension strategy can be very profitable; large…

    • 1184 Words
    • 5 Pages
    Powerful Essays
  • Best Essays

    Emirates Assignment

    • 3736 Words
    • 15 Pages

    In today’s competitive global market the success of multinational enterprises (MNEs) rely heavily on their differentiated geographically dispersed subsidiaries being fully or partially owned subsidiaries, regional offices, representative offices etc...…

    • 3736 Words
    • 15 Pages
    Best Essays
  • Good Essays

    Porter Diamond

    • 716 Words
    • 3 Pages

    Global competitors often perform some activity in the value chain outside their home country. The globalisation of competition does not negate the role of the home nation in competitive advantage but does change its character.…

    • 716 Words
    • 3 Pages
    Good Essays
  • Good Essays

    . Bartlett and Ghoshal’s views about multinational network is that many MNEs do not let their subsidiaries to develop unique strengths in their own right and these centralized MNEs, strategic decision making and control just in home country headquarters, which will lead enormous bounded rationality and bounded reliability challenges. So they argue that companies can develop and exploit their present FSAs and support the development of new FSAs in their multinational subsidiary network by selectively decentralizing elements of strategic decision making and control. An organizational model of differentiate rather than homogenous subsidiary roles and of dispersed rathe than concentrated responsibilities. In this case,Tata Group manage its internal network which is also based on Bartlett and Ghoshal’s views about multinational network and each operating company is responsible for its own international strategy forming. It is also depending on the nature of the industry,opportunities of global stage. For example, Tata Sons established Tata industries…

    • 767 Words
    • 4 Pages
    Good Essays