1) Estimate the WACC that is appropriate for discounting the Collinsville plant’s incremental cash flows. You should estimate and present each component of the WACC separately, explaining briefly but clearly what assumptions you are making for each of them. In the same spirit, estimate the appropriate all-equity cost of capital for the APV-based valuation.…
Jollibee, a fast food chain, based in Philippines was able to obtain a competitive advantage in its local market by keeping tight control over the operations and catering to the taste and appetite of the local people. With the success in the home country, the company then expanded its operations into other countries under the leadership of Tony Kitchner.…
Jollibee 's success in its home market developed as a result of its ability to better meet the needs of the Filipino customer. Although its success was mediated by the political and economic crises of 1983, Jollibee was still able to deliver a product that was both cheaper and better tasting than that of McDonald 's. The ability of Jollibee to adopt its menu to local tastes, as well as the "5 Fs" of its operations management are two organizational capabilities that led the company to develop a competitive advantage over McDonald 's.…
While Jollibee might be successful on achieving an “efficient” system just like McDonald’s, the eating experience in Jollibee limits conversation and quality social interaction/experience between/among people in general. Hence, it can be said that it is individualistic in nature and ostensibly this results to the ruination of highly-valued “meal bonding” among Filipino families. Furthermore, both of Jollibee’s coming-in-and–out-of-the-restaurant-as-quickly-as-possible system and drive-through system imply deconsecration of meal to which Filipinos believed as gift from Heaven; thus justifying again that this type of eating experience is clashing against Filipino beliefs and values. If Jollibee is truly committed on upholding Filipino traditions and family values—that’s the question.…
Like every other country, the food industry has flourished very well in Philippines. Filipinos love to eat and that’s the reason why you will see a lot of restaurants and fast foods restaurants scattered in the cities. These restaurants and fast foods can be…
Jollibee Foods Corporation (JFC) was incorporated on January 28, 1978. JFC's principal business is the development, operation, and franchising of quick-service restaurants under the trade name "Jollibee". In the Philippines, JFC also has, as subsidiaries, Fresh N' Famous Foods, Inc., which develops, operates and franchises quick-service restaurants under the trade names "Chowking"; "Greenwich"; Red Ribbon Bakeshop, Inc., which develops, operates and franchises restaurants under the "Red Ribbon" trade name; Mang Inasal Phils., Inc. (MIPI), which develops, operates and franchises restaurants under the "Mang Inasal" trade name; and Perf Restaurants, Inc., which franchises restaurants under the "Burger King" trademark in the Philippines. JFC also has subsidiaries and affiliates overseas which develop and operate its international brands, "Yonghe King", "Hongzhuangyuan", "San Pin Wang" brands under the Super Foods Group, and most recently, "12 Sabu".…
Jollibee Food Corporation is the epitome of entrepreneurial success in the Philippines. What started as an ice cream parlor had spawned into a national brand that even the likes of McDonalds cannot top. At present, Jollibee has established a global presence with the opening of stores in countries such as the US, Hongkong, Guam, Brunei and Vietnam, just to name a few.…
* Jollibee’s strengths lie in that it has a dominant position in domestic market and achieving high brand loyalty in Dagupan City.…
Started as an ice –cream parlour, after 20 years developed and innovated, now, Jollibee Food Corporation (JFC) is known as one of the top 500 corporations in the Philippines. This is the global presence with the opening of store in countries such as US, Hong Kong, Guam, Brunei and Vietnam. This success of Jollibee can be credited to its founder, Tony Tan Caktiong.…
Jollibee is founded by Filipino-Chinese Tony Tan Caktiong and his family began as a two-branch ice cream parlor in 1975 at Cubao offering hot meals and sandwiches. The original company name was Jolibe then Mr. Lumba next reformed the name Jolibe to Jolly Bee and made the two words form a single name Jollibee. It was incorporated by a 100% Filipino company 1978 with seven outlets to explore the possibilities of a hamburger concept. In 1979, the Spaghetti Special was introduced. In 1980, the first TV commercial was launced by Jollibee, Chickenjoy and French Fries are launched and it is the introduction of…
Therefore, he decided to differentiate his company by making it a 'symbol of Filipino pride.' Thus, while Jollibee hired US consultants for assistance on the franchising and retailing fronts, it took decisions regarding the products on its own. All the food products were prepared keeping in mind the tastes and flavors prevalent in the country. Since Filipinos liked eating out in groups and ordered different dishes, the menu was quite exhaustive (as compared to the limited menu offered by US…
Network-wise, Jollibee is the No. 1 fast-food chain in the country today, with more than 600 outlets all over the country (278 of them in Metro Manila alone — for delivery, call 87000) and over 30 stores abroad, bringing a taste of Pinoy burger and more to the world. Jollibee is surely busy as a bee. And to think it all started as a small mom-and-pop store 30 years ago. It’s also the most awarded Filipino fast-food chain. Truly, this Pinoy success story, that’s created a big buzz, warms the heart. And guaranteed to warm the tummy are its best-selling and very affordable Yumburgers (really cheap but truly tasty and beefy at only P25), crispylicious Chickenjoy that you’ll enjoy, Jolly good Spaghetti, and a lot more “langhap-sarap” products developed through rigorous scientific methods and state-of-the-art technology.…
The business was already doing well but they noticed that the customers were looking for something besides ice cream. This gave them the idea to serve sandwiches and spaghetti. Pretty soon, the hot meals were outselling the frozen delights. Mr. Tan Caktiong decided to convert their two ice cream parlors into dine-in fast-food restaurants called “Jollibee.”…
Customer satisfaction has always been key to Jollibee’s success. Never losing sight of its goals, Jollibee has grown to be one of the most recognized and highly preferred brands in the Philippines. Jollibee is so well-loved every time a new store opens, especially overseas; Filipinos always form long lines to the store. It is more than home for them. It is a stronghold of heritage and monument of Filipino pride. Jollibee is awake for 24 hours to serve you with Langhap-Sarap goodness. Open all day and all night, Jollibee 24 hour service allows you to enjoy your Jollibee favorites even in the wee hours of the morning.…
O2. Jollibee is part of the Filipino lifestyle because of the Filipino-taste it has in its products making it preferable over other competitors.…