The Importance Of Sports Management Within The UK 
F
O
E
C
N
A
T
R
O
T
P
N
M
E
I
M
E
G
THE
A
N
A
M
S
T
K
R
U
O
E
P
S
H
T
N
I
H
T
I
W
Why is Sport
Management
Important?
Sport Management is important within many aspects of both sport and society. Today we’re focusing on:
• Grassroots
• The Media
• The Economy
• Health
• Social Inclusion
Grassroots
Grassroots sport is local, community-based sport.
It forms the pools for sporting talent which lead to the development of both recreational and elite athletes.
From here elite athletes can go on to compete nationally, allowing the UK to display itself to other nations, as well as help to build national pride within
UK residents.
Grassroots
Sport participation at grassroots level has, on average, increased within the UK since 2006, as shown by the Active Peoples survey
(Pictured below, right).
Schemes such as Sportivate and The National
Game Strategy have been developed by sport managers within national governing bodies to help improve and maintain grassroots sport.
Media
The increased use of media has assisted in the globalisation of sport, and the development of sport as an industry.
The globalisation of sport has come about due to increased media coverage, with now
14 dedicated sports channels on UK satellite alone. The implementation of media has increased the need for organisation and co-ordination skills within sport.
The Economical
Impact
Sports managers are needed to help with budgeting, and help control and monitor expenditure. Holding large sporting events such as the Olympics helps to reduce unemployment, as well as increase revenue through entrance fees, advertising and sponsorship. Sporting events can have long term benefits within tourism as well as in the forms of inspiration, leading to more people getting involved and spending money on sport, leading to a greater level of revenue being made by the industry.
Health
Due to increasingly sedentary lifestyles, sport is now more essential for living a healthy life within modern society.
Some studies
O
E
C
N
A
T
R
O
T
P
N
M
E
I
M
E
G
THE
A
N
A
M
S
T
K
R
U
O
E
P
S
H
T
N
I
H
T
I
W
Why is Sport
Management
Important?
Sport Management is important within many aspects of both sport and society. Today we’re focusing on:
• Grassroots
• The Media
• The Economy
• Health
• Social Inclusion
Grassroots
Grassroots sport is local, community-based sport.
It forms the pools for sporting talent which lead to the development of both recreational and elite athletes.
From here elite athletes can go on to compete nationally, allowing the UK to display itself to other nations, as well as help to build national pride within
UK residents.
Grassroots
Sport participation at grassroots level has, on average, increased within the UK since 2006, as shown by the Active Peoples survey
(Pictured below, right).
Schemes such as Sportivate and The National
Game Strategy have been developed by sport managers within national governing bodies to help improve and maintain grassroots sport.
Media
The increased use of media has assisted in the globalisation of sport, and the development of sport as an industry.
The globalisation of sport has come about due to increased media coverage, with now
14 dedicated sports channels on UK satellite alone. The implementation of media has increased the need for organisation and co-ordination skills within sport.
The Economical
Impact
Sports managers are needed to help with budgeting, and help control and monitor expenditure. Holding large sporting events such as the Olympics helps to reduce unemployment, as well as increase revenue through entrance fees, advertising and sponsorship. Sporting events can have long term benefits within tourism as well as in the forms of inspiration, leading to more people getting involved and spending money on sport, leading to a greater level of revenue being made by the industry.
Health
Due to increasingly sedentary lifestyles, sport is now more essential for living a healthy life within modern society.
Some studies
References: http://www.sportengland.org/media/162187/01_1x30_overall_factsheet_aps7q2final.pdf Robinson, L., 2003 Donnelly, P., 1996. Approaches to social inequality in the sociology of sport. Quest, 48 (2), 221–242. Freiler, C., 2001. A new way of thinking? Towards a vision of social inclusion. (Online) Toronto: CCSD. Available from: http://www.ccsd.ca/subsites/inclusion/bp/as.htm (Accessed 14th November 2013). Finch H, 1997. Physical Activity ‘At Our Age’ Qualitative research among people