To Investigate Customer Satisfaction Level of the Student Population in Regards to the School Cafeteria in Mdis
INDIVIDUAL REPORT
Title: To investigate customer satisfaction level of the student population in regards to the school cafeteria in MDIS
1. Background
In 1988, Kopitiam Investment Pte Lte was set up in Singapore to secure a groundbreaking bid at S$2.1 million for a prime-site food shop. Since then the company has expanded at an alarming rate.
Today, the Kopitiam group is a leading name in the local food service management industry, being reputed for providing a comfortable, modern dining experience along with the authentic taste of local and international fare-all at competitive prices.
MDIS College is currently the school I am studying in. It is an established private school in Singapore offering preparatory courses for O levels and A levels, as well as providing overseas degrees and courses.
On the 28th February 2011, Kopitiam opened as the new main food provider in MDIS. Welcoming students, teachers and others to its food stalls.
1.1 Justification for Selection of Topic
Its been about half a year since the new school cafeteria “Kopitiam” in MDIS opened its stalls, and I seek to understand whether the change of the food provider from the previous coffee shop is a good thing or not. I have received various feedbacks about the food, prices and service about the Kopitiam and since I come to school everyday and eat at the Kopitiam everyday in school, I thought it would be very convenient and relevant to know more about the Kopitiam, and find out what works and what doesn’t in the F and B industry. This would greatly help if I were to become a manager in the industry in the future.
1.2 Research Problem statement
1.2.1 Objective
The Main objective of the research is to investigate the customer satisfaction level of the student population in regards to the school cafeteria in MDIS.
1.2.2 Sub-Objectives
In order to understand and know the customer satisfaction of Kopitiam in MDIS, it is necessary to consider contributing factors.
Title: To investigate customer satisfaction level of the student population in regards to the school cafeteria in MDIS
1. Background
In 1988, Kopitiam Investment Pte Lte was set up in Singapore to secure a groundbreaking bid at S$2.1 million for a prime-site food shop. Since then the company has expanded at an alarming rate.
Today, the Kopitiam group is a leading name in the local food service management industry, being reputed for providing a comfortable, modern dining experience along with the authentic taste of local and international fare-all at competitive prices.
MDIS College is currently the school I am studying in. It is an established private school in Singapore offering preparatory courses for O levels and A levels, as well as providing overseas degrees and courses.
On the 28th February 2011, Kopitiam opened as the new main food provider in MDIS. Welcoming students, teachers and others to its food stalls.
1.1 Justification for Selection of Topic
Its been about half a year since the new school cafeteria “Kopitiam” in MDIS opened its stalls, and I seek to understand whether the change of the food provider from the previous coffee shop is a good thing or not. I have received various feedbacks about the food, prices and service about the Kopitiam and since I come to school everyday and eat at the Kopitiam everyday in school, I thought it would be very convenient and relevant to know more about the Kopitiam, and find out what works and what doesn’t in the F and B industry. This would greatly help if I were to become a manager in the industry in the future.
1.2 Research Problem statement
1.2.1 Objective
The Main objective of the research is to investigate the customer satisfaction level of the student population in regards to the school cafeteria in MDIS.
1.2.2 Sub-Objectives
In order to understand and know the customer satisfaction of Kopitiam in MDIS, it is necessary to consider contributing factors.