Structure
5.0 5.1 5.2 5.3 5.4
MANAGING TOUR OPERATIONS – II (Field Operations – Inbound and Outbound)
Objectives Introduction Developing and Managing Linkages with Principal Suppliers Managing Recruitment and Trained Manpower Operations Department
5.4.1 5.4.2 5.5.1 5.5.2 Inbound Tour Operations Outbound Tour Operations Marketing In-bound Tours Marketing Out-bound Tours
5.5 Managing the Marketing of Tours Packages 5.6 Let Us Sum Up 5.7 Clues to Answers Annexure
5.0 OBJECTIVES
After reading this Unit, you will be able to:
• • • • •
appreciate the importance of liaisoning with providers of services at local and international level for tour operations, know about the management of available human resources, earn about the construction of fares and quoting fares for tours/packages, understand precautionary measures to be taken while handling inbound tour operations, and know the various procedures involved in tour operations.
5.1 INTRODUCTION
In the management of tour operations you have to address primarily functions related to two areas, i.e., inbound tour operations and outbound tour operations. In inbound tour operations as a manager you have to design the product according to the market tastes and trends, attend and reply mail regularly by using latest means of technology, prepare quotations of fares, costing packages, supervising and controlling issues of vouchers as tickets as well as motivating your employees to achieve desired goals. As a manager you also have to provide in -house training to your emplo yees on various aspects related to their jobs. Inbound tour operations also involve several field operations like arranging transfers, pick-ups and hotel check-ins as well as to ensure smooth connection of the group by rail, road and air. On the other hand, outbound tour operations have always been the centre of attraction for all the employees of the organisation because they are also seen as a gateway for frequent overseas visits