Viacom

EXECUTIVE SUMMARY: Viacom is a media conglomerate with operations in cable networks, radio, outdoor, entertainment and video. It is the parent company behind some of the most recognized brands in television, film and publishing, including the CBS Television Network, United Paramount Network (UPN), MTV Networks, Black Entertainment Television, Paramount Home Entertainment and Simon and Schuster Publishing group. Viacom originated as CBS Films, the television syndication division of CBS. In 1971, the division was renamed VIACOM (Video & Audio Communications), and in 1973 it was spun off, amid new FCC rules forbidding television networks from owning syndication companies (the rules were later repented). The main problem of the case is the lack of a succession planning and development for the executives’ position in Viacom. The company needs to find a qualified successor to maintain and improve its position in the industry. Since Viacom is known on bringing the best entertainment to its audiences around the world, the company needs the hard work and dedication of its passionate and creative employees. Furthermore, the need to implement the succession planning and development strategy is a great solutions for the company’s problem. It enables your organization to identify talented employees and provide education to develop them for future higher level and broader responsibilities and identifying future leaders in an organization and developing them so that they could move into the next leadership roles. It could identify the best succession candidates to step into vacant positions and minimize the chances that they will be left vulnerable when a key position is vacated.

COMPANY PROFILE Viacom is a media conglomerate with operations in cable networks, radio, outdoor, entertainment and video. It is the parent company behind some of the most recognized brands in television, film and publishing, including the CBS Television Network, United Paramount