Preview

walt disney pestel

Satisfactory Essays
Open Document
Open Document
464 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
walt disney pestel
SWOT analysis of Yahoo
The swot analysis of Yahoo discusses the strengths, weaknesses, threats and opportunities for the internet marketing giant. Although Yahoo has been left far behind by google and facebook, at one time it was in contention for internet dominance. Here is the internal analysis of Yahoo.
Strengths
Yahoo has the maximum number of users and most of revenue is generated through ads in yahoo mail
Due to its large mail subscriber base, yahoo is considered to be the powerful marketing company
Yahoo is known for its web portal, search engine, yahoo finance, yahoo answers, yahoo mail, yahoo directory etc
Its product portfolio includes yahoo messenger, yahoo mail, yahoo personals, yahoo 360, Delicious, Fickr, Yahoo Buzz, yahoo Mobile, yahoo shopping, yahoo real estate, yahoo next, yahoo boss, yahoo meme, Y! connect Etc
Weakness
As per Jan 2012 data, a survey says yahoo’s market share in search engine is only 6%
Google already has 83% market share and the immediate competitors are Baidu which has same 6% and bing has 4% in search engine
Yahoo is losing its market share in mailing services very gradually due to Google’s strong presence in search engine market and it related product portfolio complementing to search engine services
Mail services, news, shopping, financial data and business directory services are provided by many others like MSN, CNN, e-bay, Money control etc.
Financial health of the company is not so promising for the investors. The company’s assets both in terms of intangible and tangible are on the declining side.
Google being the leading the service provider on the internet , is grabbing the revenues from advertisements
Most of the services provided by Yahoo are unknown in the internet space
Opportunities
Yahoo Directory is the most structured and authenticated business directory, any customized development to its user in this will lead to flow of new revenue to the company
The number of mobile users is constantly
Continue Reading
View Writing Issues

You May Also Find These Documents Helpful

  • Better Essays

    Fin 516 Mini Case
    • 1678 Words
    • 7 Pages

    Fin 516 Mini Case

    Google Inc. is one of the leading computer search engines in the world and is continuing to grow as the…

    • 1678 Words
    • 7 Pages
    Better Essays
    Read More
  • Good Essays

    Project Deliverable 1
    • 966 Words
    • 6 Pages

    Project Deliverable 1

    A comprehensive portfolio of our services include, Market, Business and financial research, Domain based analytics and Data processing services. Our industry wide focus is into Banking, Finance, FMCG, Insurance, Retail and Manufacturing industries.…

    • 966 Words
    • 6 Pages
    Good Essays
    Read More
  • Good Essays

    Unit 4 Assignment
    • 799 Words
    • 3 Pages

    Unit 4 Assignment

    I feel that Yahoo truly has a lot of work ahead of them. They seemed to be set in their ways as far as how they ran the company. They supply all of the same things that were a hit during the big boom era of the internet. The demand, is for an up to date current need. All of the other companies have updated what they have to offer to all age groups that are using the internet.…

    • 799 Words
    • 3 Pages
    Good Essays
    Read More
  • Better Essays

    Yahoo and Amazon: Building a Competitive Advantage
    • 1627 Words
    • 5 Pages

    Yahoo and Amazon: Building a Competitive Advantage

    Yahoo and Amazon have been seeking to have a competitive advantage for years. Since they were incorporated, the companies have experienced a mix of challenges and success as they strive to gain market share. To start with, Yahoo was established in 1995. Yahoo is one of the global technology companies that compete for the growing number online users in the recent world. The company delivers digital content and experiences on various platforms including mobile devices. Furthermore, the company provides properties and online services. Marketing services is a major business for the company. Generally, the company earns revenues from text-based links to advertisers, search advertising, display advertising, and other essential sources.…

    • 1627 Words
    • 5 Pages
    Better Essays
    Read More
  • Good Essays

    kimmie
    • 839 Words
    • 4 Pages

    kimmie

    Founded in 1998, Google just had its most dominant year, with its search market share rising from 77 percent to 83 percent and revenues jumping 25 percent. Because most of the revenue came from search, Google is trying to diversify. But it faces intense competition in every market.…

    • 839 Words
    • 4 Pages
    Good Essays
    Read More
  • Good Essays

    Unit 7 Cyworld
    • 2397 Words
    • 10 Pages

    Unit 7 Cyworld

    2. Social Networking Sites vs. Yahoo: Yahoo is a giant in the computing industry. It is best known for its web portal, search engine, Yahoo! Mail. Yahoo! News, Yahoo! Maps, advertising and social media websites like Yahoo! Movies. This is what differs Yahoo! from social networking websites. Facebook and Cyworld have many of these features integrated in their website. For example, Facebook users can watch movies, videos, play games, chat with friends, make new friends and read news using 3rd party applications on one website. Whereas Yahoo! has separate websites for all of these. Consumers cannot experience all this in one place.…

    • 2397 Words
    • 10 Pages
    Good Essays
    Read More
  • Good Essays

    Itm Slp Paper Module 1
    • 643 Words
    • 3 Pages

    Itm Slp Paper Module 1

    Yahoo does not have a book search or desktop search feature. It does not incorporate user generated videos, unlike Google Video. Yahoo is slower than Google and it seems that Google is more nimble as far as organization and company structure is concerned. When searching, I discovered that most…

    • 643 Words
    • 3 Pages
    Good Essays
    Read More
  • Good Essays

    Not a chance!
    • 355 Words
    • 1 Page

    Not a chance!

    Observers note that Yahoo still earns most of its money by employing reporters to write stories and salespeople to sell ads, an old-media kind of operation that is hard to run at a profit. Yahoo outsourced web search to Microsoft’s Bing, and in spite of its leadership role in advertising, it has yet to offer much in the hot young market of mobile ads. Shifting from unprofitable, low-growth activities to activities with more potential could lead to significant staff cuts in some areas even as a hiring push continues in others. Still, one former employee sees hope. Geoff Ralston, who worked on Yahoo Mail, notes that EBay…

    • 355 Words
    • 1 Page
    Good Essays
    Read More
  • Good Essays

    MANAGING TALENT: Can Yahoo Still Attract Tech Workers?
    • 579 Words
    • 2 Pages

    MANAGING TALENT: Can Yahoo Still Attract Tech Workers?

    An American multinational Internet corporation known as Yahoo! Inc. is one of the most well known Internet sites out there. Yahoo is always expanding and seeking out and recruiting for high tech software experts to help this business grow. Any high tech job should come with competitive salary as for Yahoo! They have to work long hours to achive their goals. Yahoo! Employees work hard but, play hard as well.…

    • 579 Words
    • 2 Pages
    Good Essays
    Read More
  • Better Essays

    Yahoo! Inc Strategy
    • 1355 Words
    • 6 Pages

    Yahoo! Inc Strategy

    Yahoo’s biggest competition Google had its major breakthrough in 2004 by exposing a different approach of exposing advertisements. The ad clicks which was shown on the side of the search results generated 40% advantage over its competitor Yahoo! To counter Google’s tactics Yahoo! paid…

    • 1355 Words
    • 6 Pages
    Better Essays
    Read More
  • Satisfactory Essays

    Yahoo Financial Analysis
    • 250 Words
    • 1 Page

    Yahoo Financial Analysis

    Yahoo! Inc., together with its consolidated subsidiaries is a global technology company focused on making the world’s daily habits inspiring and entertaining. Yahoo provides a variety of products and services, many of them personalized, including search, content, and communications tools—all daily habits for hundreds of millions of users, on the Web and on mobile devices. The majority of our product offerings are available in more than 45 languages and in 60 countries, regions, and territories.…

    • 250 Words
    • 1 Page
    Satisfactory Essays
    Read More
  • Good Essays

    Case Study Irm
    • 426 Words
    • 2 Pages

    Case Study Irm

    * Yahoo Mail’s and Google Mail’s mandatory and automatic access to every user’s data on his/her email account which is sent to both Yahoo and Google’s business partners which results in Spam mails.…

    • 426 Words
    • 2 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Reference Essay
    • 331 Words
    • 2 Pages

    Reference Essay

    According to the report “ Email statistics report, 2009-2013” written by The Radicati Group, the number of email users in over the world is predicted increase from 1.4 billion people in 2009 to 1.9 billion in 2013. In 2009, there are approximately 249 millions messages sending each day and the percentage of business emails accounted for 37% of them. In addition, corporate workers have to spend about ¼ their working time to send and receive 167 messages per day.…

    • 331 Words
    • 2 Pages
    Satisfactory Essays
    Read More
  • Good Essays

    ABS-CBN Corporation: Company Overview
    • 520 Words
    • 3 Pages

    ABS-CBN Corporation: Company Overview

    The Company also has interests on different lines but related businesses. These includes cable and satellite television services, selling program-inspired merchandises, online multimedia services, and magazine publishing…

    • 520 Words
    • 3 Pages
    Good Essays
    Read More
  • Satisfactory Essays

    Internet Term Paper
    • 1001 Words
    • 5 Pages

    Internet Term Paper

    The single most popular activity on the Internet is communication or people reading and sending emails to each other. With over 294 billion emails being sent everyday, that’s over 90 trillion emails that are sent every year, making the Internet one of the top mode of communication for businesses and personal use in today’s society. Email has not only made it extremely easy to communicate with people across the world in a matter of seconds, but it has revolutionized the way we do business. A company can now directly target their clients with the use of email, and bring potential purchases right to a customers fingertips without even making them…

    • 1001 Words
    • 5 Pages
    Satisfactory Essays
    Read More

Related Topics