F Williams MKTG340 U2IP
Unit 2 Individual Project 1
Foluke’ O. Williams
11/22/2014
American Intercontinental University
Instructor C. Xecominos
Project Type: MKTG340 Unit 2 Individual Project
Unit 2 Individual Project 2
Abstract
In today’s media society journalist and marketing public relations professionals are very comparable in many ways. Both jobs involve writing and collecting information so it can be edited for mass media play. These two also has its differences one relies on facts while the other collect and edit data.
Unit 2 Individual Project 3
Introduction
In this research explaining journal ethics and marketing public relations it is safe to say that both jobs have similar goals, replacing one with the other would be nearly impossible. These two career choices do work together in the business world.
Part 1: Explain how journalistic ethics affects marketing public relations professionals.
Public relations professionals develop interconnections with journalists to obtain objectives. They study who might write about the client’s interests. As journalist go out and navigate themselves to job postings or working sites, they also receive story pitches. For example, a journalist is more likely to pay attention to a press release that’s timely, from a known source and targeted to the journalists need. Publicity efforts also include email, messaging, telephone calls, visits and meals. The ideal setting and master plans for error correction and thus sketches of sequence of events for everyday editorial assignments that is fulfill and sets the responsibility of cultivating practices as a quality indicator (Gertler, 2013).
Part 1: Explain why building relationships with journalists is beneficial to marketers.
Journalist help write hard news and featured stories with evidence that might be helpful to marketers. Marketers need facts about articles or magazines to get a clear perception of what it is or need to be advertised. Today in the social
Foluke’ O. Williams
11/22/2014
American Intercontinental University
Instructor C. Xecominos
Project Type: MKTG340 Unit 2 Individual Project
Unit 2 Individual Project 2
Abstract
In today’s media society journalist and marketing public relations professionals are very comparable in many ways. Both jobs involve writing and collecting information so it can be edited for mass media play. These two also has its differences one relies on facts while the other collect and edit data.
Unit 2 Individual Project 3
Introduction
In this research explaining journal ethics and marketing public relations it is safe to say that both jobs have similar goals, replacing one with the other would be nearly impossible. These two career choices do work together in the business world.
Part 1: Explain how journalistic ethics affects marketing public relations professionals.
Public relations professionals develop interconnections with journalists to obtain objectives. They study who might write about the client’s interests. As journalist go out and navigate themselves to job postings or working sites, they also receive story pitches. For example, a journalist is more likely to pay attention to a press release that’s timely, from a known source and targeted to the journalists need. Publicity efforts also include email, messaging, telephone calls, visits and meals. The ideal setting and master plans for error correction and thus sketches of sequence of events for everyday editorial assignments that is fulfill and sets the responsibility of cultivating practices as a quality indicator (Gertler, 2013).
Part 1: Explain why building relationships with journalists is beneficial to marketers.
Journalist help write hard news and featured stories with evidence that might be helpful to marketers. Marketers need facts about articles or magazines to get a clear perception of what it is or need to be advertised. Today in the social
References: Gertler, M. (2013). Meaninggenerating propositions of reality by media. Journal of Information, Communication & Ethics in Society, 11(1), 418. doi:http://dx.doi.org/10.1108/14779961311304121 Pfiffner, J. P. (1999). The public service ethic in the new public personnel systems. Public Khodarahmi, E. (2009). Media relations. Disaster Prevention and Management, 18(5), 535540. doi:http://dx.doi.org/10.1108/09653560911003732 Ernest, S. M. (2010). Entrepreneurship education: A review of its objectives, teaching methods, and impact indicators.Education & Training, 52(1), 2047.