EXECUTIVE SUMMARY
• Events by E
• Events by E will be located in Minneapolis, MN.
• Events by E will establish itself as a personalized event planner that will always strive to make each event high end, without compromising its commitment to environmental preservation.
• Events by E is a company that will design and coordinate special events. These events may be weddings, banquets, corporate events, or any other type of event the client can imagine. The company will serve its clients with a creative and organized approach to event planning.
• The guests of Events by E will be in the economic statuses of upper-middle or upper class. Most of the clients will probably be women, or brides particularly, and around the ages of 21-35.
• The Company will design and coordinate events for their clients. Each event will be unique to each client’s taste, so there will be diversity in the services.
• The owners will be Emily and Erin. They will both have four-year college degrees in business and or event planning. Erin and Emily will continue their education in the industry through seminars and workshops in order to stay current on trends.
• Events by E will be slower than some companies may be at first, as they must build a clientele and reputation. However, as relationships with clients and vendors grow, the company should grow healthily. Events by E will be offering something that a lot of event companies do not- an opportunity to individualize each detail of the experience. With its unique process and creative designers, Events by E shall become a well-known event business in no time.
BUSINESS NAME
Events by E
DESCRIPTION OF BUSINESS
Events by E is an event planning business. The company will design and coordinate events such as weddings, banquets, corporate events, and other occasions. Whatever the client is looking to plan, Events by E is there to help.
FORM OF BUSINESS OWNERSHIP
Events by E will be a partnership. Having both a