Examining Perception and Attitude of Customers Toward Two Online Travel Portals YATRA.COM & MAKEMYTRIP.COM A SYNOPSIS SUBMITTED TO THE DEPARTMENT OF TOURISM & HOSPITALITY MANAGEMENT LOVELY PROFESSIONAL UNIVERSITY‚ CHEHRU BY: NIPUN GUPTA‚ BHANU PARTAP & ASHWINI UNDER THE SUPERVISION OF MR. SANJEEV SHARMA DEPARTMENT OF TOURISM & HOSPITALITY MANAGEMENT LOVELY PROFESSIONAL UNIVERSITY‚ CHERU INTRODUCTION The OTA (online travel agency) business in India is currently
Premium Travel agency Travel website Travel
Perception of Customers towards Life Insurance Services Customer satisfaction is the perception of customers on the service whether that service has met his needs and expectations. Service quality‚ personal factors‚ perception of equity and fairness‚ price‚ product quality‚ situational factors and attributions for service success or failure are the factors that influence the customer satisfaction. However‚ the perceptions and expectations of the policyholders who have taken the policies from Life
Premium Customer service Psychometrics Economics
PROJECT REPORT ON MARKETING STRATEGIES OF AIRTEL SUBMITTED UNDER PARTIAL FULFILLMENT OF THE REQUIREMENT FOR TRAINING SUPERVISOR: PROJECT ADVISOR: SUBMITTED BY: SESSION: ACKNOWLEDGEMENT I acknowledge the sincere assistance provided to me from several rather unexpected quarters during the course of execution of this study. It would be a mammoth task to place on record my gratitude to each and every one of them but a whole hearted attempt would be made nevertheless‚ least I be branded
Free Mobile phone GSM Bharti Airtel
either directly or through capital markets. Moreover‚ a bank also connects the customers that have capital deficits to customers with capital surpluses. 1.1 Role of Banking Institutions In addition‚ banks also borrow money by accepting funds deposited on current accounts‚ by accepting term deposits‚ and by issuing debt securities such as banknotes and bonds. Following to that‚ banks do lend money by making advances to customers on current accounts‚ by making instalment loans and by investing in marketable
Premium Islamic banking Bank Sharia
AIRTEL Company profile of Airtel India’s largest and world’s third largest cellular service provider with more than 82 million subscribers –Bharti Airtel is a merger between Bharti Group and Airtel it’s a well know Ned brand in India as well as Asia . Owned by Mr. Sunil Bharti Mittal‚ Telecom giant Bharti Airtel is the flagship company of Bharti Enterprises. The Bharti Group has a diverse business portfolio and has created global brands in the telecommunication sector. Bharti has recently forayed
Premium Bharti Airtel Mobile phone Sunil Mittal
different projects which are under taken in the course. Here I have done a project on CONSUMER’S ATTITUDE TOWARDS READY TO EAT FOOD INDUSTRY (RTE) as a part of marketing research information system course. The current situation is made known to the students when they undertake the project. The project gives better insides into the application part of the theory. The companies in an industry and their operations can be better known by the students when they analyze the data and prepare the project. This
Free Food Food safety Food industry
STRATEGY of BHARTI AIRTEL - September 10th‚ 2010 Bharti Airtel Limited Business Description Provides mobile‚ broadband & telephone (fixed line) and enterprise services (carriers & services to corporate) Established July 07‚ 1995‚ as a Public Limited Company Highlights for Second Quarter and Half Year Ended September 30‚ 2006 Market leader with a market share of all India mobile subscribers at 21.4% Highest ever-net addition of 41.1 lakh customers in a single quarter
Premium Mobile phone
Bharti has spent a considerable amount on advertising its mobile phone service‚ Airtel. Besides print advertising‚ the company had put up large no of hoardings and kiosks in and around Delhi. The objective behind designing a promotion campaign for the ‘Airtel’ services is to promote the brand awareness and to build brand preferences. It is trying to set up a thematic campaign to build a stronger brand equity for Airtel. Since the cellular phone category itself is too restricted‚ also the fact that
Premium Mobile phone
unit level and functional or department level of the firm b. Business Division: According to various products‚ divisions‚ markets‚ etc. c. Regional: Strategies devised as per regions‚ geographies‚ etc. Company Given: Bharti Airtel Major Sector: Telecom Industry Analysis: Telecom The Indian Telecommunications network is the third largest in the world and the second largest among the emerging economies of Asia. Today‚ it is the fastest growing market in the world. The telecommunication
Premium Bharti Airtel Bharti Enterprises
IMPACT OF SWITCHING COST ON CUSTOMER SATISFACTION AND CUSTOMER RETENTION FOR INTERNET BANKING SERVICES: A STUDY BASED ON SRI LANKAN COMMERCIAL BANKS. BY N. M. GOONETILLEKE (2009/MISM/10) Submitted in accordance with the requirements for the degree of MASTERS IN INFORMATION SYSTEMS MANAGEMENT AT THE UNIVERSITY OF COLOMBO SUPERVISOR: DR. ANURA KARUNANAYAKE SEPTEMBER 2011 TABLE OF CONTENTS Page No Declaration ii Acknowledgment iii Abstract iv Table of
Premium Bank