When I come to market my business‚ I will seek to create the following marketing materials‚ which can be used in varying ways and for varying purposes. Setup a website‚ which will be included on all of my printed marketing materials. I will also ensure that the website contains the relevant meta tags within it to ensure that it’s listed as one of the primary results in a search when particular criteria is entered (i.e. Stockport childminder). I will also consider periods of Google Paid Searches
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Learner statement unit 206 Outcome 1 Enterprise rent a car (ERAC) operates within the automotive and retail industries. Our mission is to fulfil the automotive and commercial truck rental‚ leasing‚ car sales and related needs of our customers and‚ in doing so‚ exceed their expectations for service‚ quality and value. We will strive to earn our customers’ long-term loyalty by working to deliver more than promised‚ being honest and fair and "going the extra mile" to provide exceptional personalized
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1. I would like to start a business that advises on and creates commercials and other video based advertising for other smaller businesses. With social media and online-video sharing being as large as it ever has been‚ less people are watching TV‚ local shop’s commercials are not being seen. I want to help create commercials that will be able to rival larger companies and also advise those shops on what platforms will get them the most exposer to farther their business. 2. I believe the best path
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that are involved within marketing products. These are: Consumer law is a set of laws put together to ensure the customers are all cared for in the right way and prevent the business to perform in a complaint or rough stage within their business. Sales of goods act 1979 The sales of goods act just implies that the business must ensure all their products are satisfactory and they sell goods to their requirements and it must meet the description. Effects marketing activity as needs to be honest
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Section 1 – Understand why change happens in a business environment 1. Explain why change happens in a business environment. You should include at least three reasons in your answer. Reasons for change in a business environment may include: Internal factors * A business wants to reduce waste and costs * A business launches a new product * A business introduces 24-hour customer support * A business introduces quality management techniques External factors 1. Political
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factors. BMW and its emphasis on brand development incrementally with the changes in the environment when it outsmarted competition. However the path way dependency paved way for the acquisition of Rover an English brand. This could be due to the companies need for huge production and the consideration happened during that time. This would be the strategic drift. The company beaded with the English brand when it was in the flux phase of the strategic drift. But when the new CEO was appointed BMW went
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INTERNATIONAL INVESTMENT AND PORTFOLIO MANAGEMENT BMW: Currency Hedging 2007 BY AJAY BANSAL‚ VAIBHAV SINGH‚ VIJAY VERMA‚ TANMAY JAIN‚ LU YOU‚ SEBASTIAN DOMINITZKI Background 2 Revenue Growth in 2007: 14‚3% €56‚018 Million 1‚500‚678 BMW‚ MINI and Rolls-Royce brand cars were sold during 2007 (9.2% increased) >25% of sales take place in US Crisis in US Credit Market adverse impact on the share prices of European exporting companies BMW common stock: 2.7% drop US dollar dropped to
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At the first part of my assignment I am going to introduce a company which I will be talking about. The company is the BMW automotive manufacturer and one of the leading designers of luxury and luxury sport vehicles. This company has been founded in 1916. As a result of the war‚ the small company enjoyed rapid growth. In these days the company already has large plan for expansion. Just about two months before the end of the First World War- Bayersche Motoren Werke GmbH was converted into a stock
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I have been set the task of (D1)”making a recommendation for a business/organisation considering going online”. The business that I have chosen is John Lewis. The aims and objectives of John Lewis are to: • Make profit to sustain its growth • Deal with its customers honestly • Contribute to the community • Conduct business relationships with integrity To achieve profit in an online environment they could create a website that allows people to browse through products‚ to also allow delivery
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The ad I have chosen to analyze is a BMW ad. It shows a naked man on top of a naked woman‚ obviously there’s an assumption of sex. The girls body is very nice and sexy. But when you look at her face‚ it is covered. Atop her face is a two page spread in a magazine that displays a shiny‚ sleek‚ red BMW. The only caption on this ad is‚ ‘ The Ultimate Attraction.’ This ad may be controversial to some but it uses ethos‚ logos‚ and pathos to lure their main audience; males. The way this ad uses ethos
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