questions. All the questions are compulsory and carry equal marks. Section-A Ques. 1 List five ways in which investment in hiring and selection‚ training and ongoing motivation of employees will pay dividends in customer satisfaction for (a) a restaurant (b) a hospital (c) a consulting firm Ques. 2 Identify firms from three different service sectors in which the service environment is crucial part of the overall value proposition. Analyze and explain in detail the value that is being
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Table of Contents I. Executive Summary…………………………………………………Pg: 3 II. Company Description…………………………………………….....Pg: 4 III. Strategic Focus and Plan…………………….....................................Pg: 4 & 5 IV. Situation Analysis…………………………………………………...Pg: 5 & 6 V. Market-Product Focus………...…………………………………….Pg: 6 & 7 VI. Marketing Program……..…………………………………………...Pg: 7 & 8 VII. Financial Data and Projections…….………………………………..Pg: 8 & 9 VIII. Organization Structure………………………………………………Pg:
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CHAPTER 1 THE PROBLEM AND ITS BACKGROUND Introduction A restaurant is an establishment which prepares and serves food and drink to customers in return for money. Meals are generally served and eaten on premises‚ but many restaurants also offer take-out and food delivery services. There are many reasons why the restaurant businesses failed. Food catering establishments which may be described as restaurants were known since the 11th century in Kaifeng‚ China’s northern capital during the first
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CASE STUDY #1 A Job Search Dilemma Eric‚ a second-semester senior‚ is looking for a job. Anxious about finding work in the worst economy in decades‚ he sends out scores of resumes for a wide variety of positions. The first call he gets is for a position that doesn’t really interest him‚ but he figures he should be open to every opportunity. He schedules an interview‚ which he aces. In fact‚ the recruiter offers Eric the job on the spot. He would like Eric to start as soon as possible. Should Eric
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Learning and Cybernetics‚ Kunming‚ 12-15 July 2008 DEVELOPMENT AND IMPLEMENTATION OF AN E-RESTAURANT FOR CUSTOMER-CENTRIC SERVICE USING WLAN AND RFID TECHNOLOGIES CHING-SU CHANG‚ CHE-CHEN KUNG‚ TAN-HSU TAN Department of Electrical Engineering‚ National Taipei University of Technology‚ Taipei‚ Taiwan E-MAIL: s2319004@ntut.edu.tw‚ s3310382@ntut.edu.tw‚ thtan@ntut.edu.tw Abstract: Traditional restaurants only provide passive service where waiter can only deal with customer’s order by asking
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to achieve the project objectives. Included in this is processes such as a SWOT analysis‚ a critical path analysis‚ risk management‚ time management‚ delegation and a Gantt chart. The project which we have undertaken is starting up a small restaurant. This will involve incorporating all the above actions from project management to start up the business successfully Critical path analysis. • A critical path analysis involves identifying all the activities necessary to complete a task‚ the time taken
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Economic Analysis Case Study Case Name The Smithson’s Mortgage Case Study Teams This case is designed to be conducted by a team of students. The discussion‚ questioning‚ and resolution of differences is an important part of the learning experience. Another significant advantage is the sharing of the workload in preparing the final case study report. Knowledge Background This case draws heavily on the material presented in Chapters 2 and 3 of Principles of Engineering Economic Analysis‚ 4th Edition
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“Marketing on Blackberry Services in GCC Countries” Submitted by: MD.MAHMUDUL HASSAN Student No: 200823R6203 The Independent Study report has been submitted to the Skyline University College‚ In partial Fulfillment of the Degree: Bachelor of Business Administration (Marketing) April-2011 Acknowledgement I would like to thank all people who helped me during the course of this dissertation and with the help of whom I was able to reach to valuable
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S3204651 Lecturer: Dr Malik Khalfan ASSIGNMENT 2: Individual Case Study "Tough Guy" Case Study This case study is about the management and leadership methods of the vice president of a middle market investment bank‚ Hudson Smith Gordon and how these methods affected the employees of this firm working directly with the VP. Management models and concepts introduced in BUIL 1308 will be used to analyse this case study. In this case study‚ Chip Mazey‚ VP‚ uses a leadership style of forcing and opposing
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Case Study Case study methods involve Systematically gathering enough information about a particular person‚ social setting‚ event‚ or group to permit the researcher to effectively understand how it operates or functions. Case studies may focus on an individual‚ a group‚ or an entire community and may utilize a number of data technologies such as life stories‚ documents‚ oral histories‚ in-depth interviews‚ and participant observation. Types of case studies Stake (1995) suggests that researchers
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