RELEVANCE OF 7ps OF MARKETING IN CSR CSR Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large 7ps of marketing. NEED Corporate social responsibility (CSR) as a company’s willingness to strike the right balance between profits and environmental protection‚ social progress and the
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An inventory of CSR issues of Burger King Organizational Systems and Corporate Responsibility A Burger King Worldwide is a Delaware corporation that franchises and operates fast food hamburger restaurants‚ principally under the Burger King® brand (also referred to as the "Brand"). Since the company’s founding as a single restaurant in Miami‚ Florida in 1954‚ we have grown to become the world´s second largest fast food hamburger restaurant‚ or FFHR‚ chain as measured by the total number of restaurants
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global conference in Vilamoura‚ Portugal. Dr. Ola Ullsten‚ former prime minister of Sweden‚ presented the award to Deepak Jolly‚ Vice-President‚ Public Affairs & Communication‚ Coca-Cola India‚ on behalf of the Company. The Golden Peacock Global CSR Award showcases the “human face of business” by recognizing the continuing commitment of companies “to behave ethically and contribute to economic development while improving the quality of life of the workforce‚ their families and the local community
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Importance of CSR activities for the Government • According to S50L companies of Mauritius have to contribute 2% of their annual book of profits to contribute to the social and environmental development of the country. • Business makes sustainable development by producing goods that do not harm the environment and which is eco-friendly. (Thus‚ Government needs not to bother too much about pollution and the effect that it will cause to the environment) En bracket la gueT si li faire tro lng ou tire
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Corporate Social Responsibility – Seminar Work Apple Inc. Current company position including market size/share 90% of the market is controlled by the top 10 manufacturers‚ Apple being the most profitable. During the fourth quarter of 2012‚ Apple took 70% of all profits generated by the smartphone market while Samsung trailed at a distant second with 25%. Q2 2014 – Apple (iOS) controls 11.9% of current smartphone market share whilst Samsung dominates 25.2%‚ however Apple are actually more profitable
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E-commerce and CSR issues In the words of Alejo and Joan (2005)‚ regarding E-commerce and its Corporate social responsibility issues‚ “Reality is virtual‚ virtual reality-the reality that exist in the form of bits and bytes activated by electromagnetic energy and made powerful by IT and the internet-has changed the way we relate to one another. It has also revolutionized economics and business”. The authors state that while e-commerce‚ the sale of goods over the internet‚ has boosted online
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CSR activities performed by Ashok Leyland Fun Bus Fun Bus is a gift from Ashok Leyland exclusively for free uses round the year by children of orphanages‚ Corporation Primary schools and physically/mentally challenged children in Chennai. The seating layout reckons the requirements of physically challenged children. The bus is equipped with a hydraulic lift for the convenience of wheelchair-bound children. Green Mission In 2002‚ all the vehicle manufacturing units of Ashok
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Vishal Balsara A057 Haresh Asrani A019 Abhijeet Kapadia A002 Vinayak Borwankar A055 TABLE OF CONTENT No. Topic Page 1 Introduction 3 2 Introduction – Some more facts 4 3 Introduction – Triple bottom-line 6 4 Triple bottom-line - Virgin Atlantic – Social perspective 9 5 Triple bottom-line - Virgin Atlantic – Environmental perspective 10 6 Triple bottom-line - Virgin Atlantic – Economical perspective 12 7 Sir Richard Branson – Founder of Virgin Atlantic – Introduction
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[Type the company name] | Wal- Mart CSR Initiative | Case Analysis | | [Type the author name] | 10/30/2010 | | Case 1: Wal-Mart’s Sustainability Strategy Q. Given the fact that Wal-Mart’s Customer’s are unwilling to pay a premium for environmentally friendly products‚ how is the company deriving business value from its sustainability strategy or if not‚ how can it ensure that it does? Ans: Wal-Mart’s sustainability strategy has further improved its already efficient supply chain
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The International Standards Organization (ISO) has created an international standard for the social responsibility of private (corporate) and public sector organizations. ISO 26000 establishes seven core subjects of social responsibility‚ all of which are parts of most current CSR definitions: ∙ Organizational governance 有 ∙ Community involvement and development 有 ∙ Human rights 有(但少) ∙ Labor practices 有 ∙ The environment 有 ∙ Fair operating practices (好似無) ∙ Consumer issues 有 The seven core subjects have a substantial focus on stakeholder management and ethical
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