The Special Issue on Contemporary Issues in Business and Economics © Centre for Promoting Ideas‚ USA Consumers’ Purchase Intentions in Fast Food Restaurants: An Empirical Study on Undergraduate Students Huam Hon Tat * Seng Sook-Min Thoo Ai-Chin Amran Rasli Abu Bakar Abd Hamid Department of Management Faculty of Management and Human Resource Development Universiti Teknologi Malaysia‚ 81310 UTM Skudai‚ Johor‚ Malaysia Phone: +607-5531816‚ E-mail: huam@utm.my‚* Abstract The fast food industry
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6/17/2013 What Is a Product? Products‚ Services‚ and Experiences Product is anything that can be offered in a market for attention‚ acquisition‚ use‚ or consumption that might satisfy a need or want Service is any activity or benefit that one party can offer to another that is essentially intangible and does not result in the ownership of anything. Experiences represent what buying the product or service will do for the customer Chapter 8 - slide 1 Copyright © 2010 Pearson Education‚ Inc. Publishing
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Marketing a Restaurant That you can be Proud of Submitted By: Ryan Burns Submitted To: Professor Linda Berg Date: 3/25/2013 Executive Summary Falling behind to the restaurant across the street? Are you losing business and watching repeat customers slowly start not returning? A restaurants ability to change with the marketplace and its target markets is essential for success‚ especially in our economy at this time where disposal income is much lower. New ideas‚ new strategies and monitoring
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Restaurant (Bar) Business Plan Description The Restaurant and Bar Business Plan is a comprehensive‚ formal business plan detailing the strategy for developing a full-service restaurant and bar. The venture would be expected to generate positive net earnings in the fifth month of the first year of operations. Positioned as a high-value dining experience‚ the restaurant caters to families‚ singles and business clientele. Document Information Written by expert MBA business plan writers‚ the Restaurant
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EVALUATING RESTAURANT Olive Garden One of my favorite restaurants is Olive Garden. Without going to Italy to taste their traditional food just come in to Olive Garden and experience the Italian food. They offer wide varieties of Italians food. While the restaurants are similar in the type of food they prepare the difference in their atmosphere‚ menu and services will assist the customers in making the big decision on which one they like to satisfy their appetite. Olive Garden is the
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WITH SPSS Submitted To: MUHAMMAD ILLYAS Submitted By: Saba Zaidi Roll # 13110 Program: M.Phil (Commerce and Finance) [pic]SUPERIOR UNIVERSITY LAHORE Customers Satisfaction On Internet Banking Services In Pakistan Introduction Technological innovations are having significant importance in human general and professional life. This era can safely be attributed as technology revolution. The quick expansion of information technology
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Unit Title: Follow the Rules to Deliver Customer Service Unit number: F2 2.3 Explain when and how they should refer to somebody in authority about the rules for delivering customer service I would need to refer to a person in authority if I am uncertain about how to deal with an issue‚ for example a complaint or a request. I would contact my supervisor who then should be able to pass on the correct information to me‚ or contact the regarding person directly. 2.4 Explain how
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for having poor customer service. Some of the bad customer service areas at Walmart are in the electronic department where there is only one cashier‚ their customer service department only has one cashier‚ the self-checkout lines does not always accept cash‚ debit‚ and credit‚ and they never have enough cashiers staffed leading to extremely long lines. Walmart will benefit from benchmarking because they can earn the customers trust and help build morale‚ bringing their customers back to shop with
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Customer Care In todays competitive environment‚ the issue of customer relations has become ever more important. With such wide choices available to the customer‚ the slightest dissatisfaction can easily result in customer taking their business else where. There are many methods available for an organisation to establish and maintain positive relationships with customer to help them retain their business. Communication is one of the most important methods as it covers many aspects of customer
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Restaurant manager A restaurant manager is someone who is the ’face’ of a restaurant and whose main responsibilities are to deal with customer service issues‚ as well as to ensure that the food quality coming out of the kitchen is the best it can be. He or she also deals with staffing issues and ensures that everything runs as smoothly and profitably as possible. The Duties and Responsibilities 1.Supervision The managers have to oversee the activities of the kitchen and dining room. Supervisory
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