children. Journal of Studies on Alcohol‚ 60‚ 362-7. 11. Knibbe‚ R.A.‚ Goor‚ I. van de‚ & Drop‚ M.J. (1993) Contextual influences on young people’s drinking rates in public drinking places: An observational study. Addiction Research‚ 1‚ 269-278. 12. Latané‚ B. (1981) The psychology of social impact. American Psychologist‚ 36‚ 343-356. 13. Makela‚ K.‚ Room‚ R.‚ Single‚ E.‚ Sulkunen‚ P.‚ & Walsh‚ B. (1981). Alcohol‚ society and the state‚ Pt. I and II. Toronto: Addiction Research Foundation. 14. Morgan
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The influence of children on purchases: The development of measures for gender role orientation and shopping savvy 16. Atkin‚ K. 1978. Observation of Parent-Child Interaction in Supermarket Decision-Making. Journal of Marketing.‚ 42 (4): 41-45. 17. Darley‚ William K.‚ and Lim‚ Jeen-Su‚ 1986. Family decision making in leisure-time activities: An exploratory investigation of the impact of locus of control‚ child age influence factor and parental type of perceived child 19. Swinyard‚ W.‚ and CH. Sim‚
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A Study on the Influence of Using Celebrity Endorsements among Marketing Students of Central Philippine University A Case Study Presented to the Faculty of the Advertising Department College of Business and Accountancy Central Philippine University Jaro‚ Iloilo City In Partial Fulfillment of the Requirements for the Subject ____ (descriptive title) NATHALIE GICANA
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1 Günter Schweiger‚ Thomas Otter and Andreas Strebinger The influence of country of origin and brand on product evaluation and the implications thereof for location decisions Dr. Günter Schweiger is Professor of Advertising and Market Research and Head of the Department of Marketing at Wirtschaftsuniversität Wien (Vienna University of Economics and Business Administration)‚ Austria. Mag. Thomas Otter is research assistant in the Department of Advertising and Market Research at Wirtschaftsuniversität
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Serious Questions about the Stanford Prison Experiment July 15‚ 2008 The Stanford Prison Experiment (SPE) by Phil Zimbardo has been for me an example of the astonishing things that we humans are capable of. I guess as an example of human gullibility‚ I had not been skeptical about the experiment‚ which lacks quite a few scientific markers (aside from its ethical problems). During a talk by Barbara Oakley‚ she was asked to comment about the SPE because it showed the influence the situation and roles
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IV – controlled or manipulated Color of T-shirt participants wore DV – measured Aggression Benefit of random assignment: * The participants who wore black t-shirts and white t-shirts were equal on all other factors except the color they were wearing * People who are naturally aggressive have an equal chance of being in each group Which of the following types of studies allows researchers to draw causal conclusions? C) Experimental Hypotheses are used to test theories.
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COMMERCIAL ORGANISATIONS TOPIC 1: AGENCY 1. DEFINITION OF AGENCY "Agency is the relationship that exists between two persons‚ when one‚ called the agent‚ is considered in law to represent the other‚ called the principal‚ in such a way as to be able to affect the principal ’s legal position in respect of strangers to the relationship by the making of contracts or the [sale or purchase] of property." So‚ an agent is someone who represents another‚ called the principal‚ in dealings with
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1. Chapter 1 - Why study persuasion? a. To learn about how and why persuasion functions the way it does b. To become a more effective practitioner of persuasion c. Be familiar with how pervasive persuasion is (don’t have to know specific statistics) i. The idea that we can never get away from persuasion 1. Commercials 2. Persuasive messages 3. Money spent on advertisement 4. Central feature of every sphere of human communication ii. Buzz marketing- relies on friendships to spread the word;
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Pennebaker: “confession is good for the soul” Self-disclosure enormous psychological and physical benefits The feelings of shame and guilt decreased Criminals confessed became more relaxed even though they knew they would have to face the consequences A stronger immune system response the production of white blood cells and antibodies increases Nondisclosure: “let sleeping dogs lie” (sometimes better) Children and sexual abuse Difficult because adults either took no action or didn’t believe
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Journal of Business Ethics (2008) 83:595–614 DOI 10.1007/s10551-007-9641-8 Ó Springer 2008 Business Ethics and Moral Motivation: A Criminological Perspective Joseph Heath ABSTRACT. The prevalence of white-collar crime casts a long shadow over discussions in business ethics. One of the effects that has been the development of a strong emphasis upon questions of moral motivation within the field. Often in business ethics‚ there is no real dispute about the content of our moral obligations
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