THE CAMBRIDGE ASSOCIATION OF MANAGERS GRADUATE DIPLOMA IN HOSPITALITY‚ TOURISM AND RECREATION. CUSTOMER SERVICE CUSTOMER SATISFACTION IN HOSPITALITY AND TOURISM INDUSTRY [A CASE STUDY OF WHITESANDS BEACH HOTEL] DONE BY : LYNETTE A. NYAGAYA CANDIDATE NO: CAM / 2008 / GD/ KEN/ 00425 PURPOSE : Fulfillment of CAM graduate diploma in hospitality‚ tourism and Recreation. [Customer service] Dated July 2008 Presented to : Cambridge Association of Managers‚ International Examinations‚ Cambridge
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1. What characteristics do you posses that would serve you well as a camp counselor? I believe I hold the characteristics of a terrific leader‚ someone who is always focused on what she is doing‚ someone who has integrity and is inspirational. I also completed leadership training and hold a certificate of leadership. I am overly patient and always positive. 2. What would the ideal experience of camp be? To me‚ the ideal camp experience would be for these girls not only have a fun time and build
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1. How would you operationally define the construct of respect? Take the perspective of each of the three client sectors: insurance‚ air travel‚ and retail. I would define respect as finding the way to treat the customer in appropriate way to keep them satisfied. More satisfied client‚ better profitably for the companies. Respect is a fundamental value underlying human relationships. Respect for customers is an essential ingredient of long-term performance. It means paying attention to the clients
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Threats (SWOT) Analysis of Mccafe 10 Research Topic -Customer attitude towards McCafe 11 Problems from Research Finding 11 McCafe image issue 11 Too many inertia consumers 11 Customer Profile 12 Individual Consumer 12 Need Analysis for Mccafe’s Customer 12 Utilitarian needs VS Hedonic needs 13 Environmental influence in Decision Making 17 Recommendation 20 Objective 20 Marketing Positioning 21 Targeting Customer 22 Marketing Mix Strategies 23 Price 23
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Page 36 Buyer’s Remorse- Buyer’s remorse is the sense of regret after having made a purchase. Getting the customer committed- Physically getting/ making a customer feel committed‚ before the actual commitment. Ice Breaker- Something done or said to help people to relax and begin talking at a meeting‚ party etc. Organization Culture- Is the behaviour of humans who are
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Topic: The New Deal did not end the Great Depression. The New Deal was a combined effort from several agencies and programs to put an end to the Great Depression. This efforts progress was not up to the expectation of the people within a hundred days. This caused several individuals to argue against the New Deal with the verdict that it had lasted long enough. I agree that the New Deal did not fill the needs and was not the solution to the Great Depression. That’s why they finally had to launch another
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Introduction: How successful were the New Deals? Leading up to The Great Depression‚ there were many issues in America that required significant attention. The Wall Street stock market crash of 1929 was one of the main contributors to the long years of national depression in the 1930’s. However the events that came along with it were also very demanding. Bank failures‚ unemployment‚ farming collapses and industrial letdowns were all key factors in this time of devastating depression‚ but with
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Customer Analysis Customer analysis is an important and critical section in the company business plan or marketing plan. The analysis is using to identify the target customer‚ make the strategic and ascertains the needs of these customers‚ and specifies the product that satisfies these needs. The customer analysis and customer profile is a simple tool to help the business better understand and investigate the trend and the potential customers‚ therefore the company can increases the sales and grow
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The Customer is Always Right There is a popular saying in business‚ “The customer is always right.” Originally coined by Harry Gordon Selfridge‚ the original meaning suggests that “a company’s keenness is to put the customer first.”1 Ultimately this phrase indicates that businesses must be aware that their customers are the essence of their business. Without customers‚ the business would seize to exist. I concur with this philosophy as customers are the fundamentals to any business or organization
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winning the 1932 election. FDR had a plan for helping America to get out of the depression that they were in. It was called the New Deal. The New Deal included many public programs‚ like the Civilian Conservation Corps and the Social Security Act‚ and was hopefully going to decrease the unemployment rate that had jumped in the previous years. While some parts of the New Deal succeeded‚ it was an overall fail due to the discrimination against African Americans‚ many of the remedies and programs not helping
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