E Business Task 2 Western Governors University E Business Task 2 This paper will look at the next steps of taking Subway online. To do this‚ one must look at all the E-commerce solutions available such as choosing the right vendor for the job‚ and how it will benefit the company and the vendor together. The next step is to look at search engine considerations and optimization strategies‚ and making sure that Subway is on the primary and secondary page if a customer were to search online through
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JOHN MOLSON SCHOOL OF BUSINESS CONCORDIA UNIVERSITY Graduate Diploma in Business Administration Organizational Behaviour Professor: Ronald Ferguson INDIVIDUAL PAPER October 28th‚ 2013 Montreal‚ QC – Canada THE SCENARIO The scenario used and analysed here‚ for the purpose of this assignment‚ is a true scenario with true managerial issues‚ where I once found myself in‚ a long time ago‚ in the role of an employee: a traditional and well-known restaurant was facing
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Chapter 10: Internal Selection Preliminary Issues The Logic of Prediction -indicators of internal applicants’ degree of success in past situations (previous job/current job in an org.) should be predictive of their likely success in new situations (internal vacancy via org’s transfer or promotion system) -Most valid selection measures: Biographical Data‚ Cognitive Ability Tests‚ Work Samples -Although logic of prediction & likely effectiveness of selection methods are similar for both
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PROMOTIONAL STRATEGIES * The build-your-own-burger option appeals to nearly two of three diners and 64% say they want to at least customize their burger’s toppings. * Using fresh‚ never-frozen beef? Let diners know because 51% say that’s important to them. * “aggressive short-term discounting tactics” in the U.S. But in Australia‚ McDonald’s next week will begin offering the ultimate discount: free food. * On July 29‚ McDonald’s stores in Australia will be giving away free Bacon
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BUSINESS LEVEL STRATEGY Any given organization may comprise a number of different businesses. Each operating in distinct markets and serving different customers. A market is defined by demand conditions and based on an organization’s customers and potential customers. Industry is determined by supply conditions and based on production technology. Business level strategy is a means of separating out and formulating a competitive strategy at the level of individual business unit. This is sometimes
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The Eight Elements Of TQM By Nayantara Padhi Total Quality Management is a management approach that originated in the 1950’s and has steadily become more popular since the early 1980’s. Total Quality is a description of the culture‚ attitude and organization of a company that strives to provide customers with products and services that satisfy their needs. The culture requires quality in all aspects of the company’s operations‚ with processes being done right the first time and defects and waste
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1. Select an organisation of your choice and identify who are the key suppliers and marketing intermediaries? I choose the organisation of Coles supermarket because everybody know it well. For Coles I think key supplier is many different places. Some of these can be from company which make the product Coles is sell to their customers. Sometimes the milk and bread and meat and fish come everyday fresh in morning. Can be from farm (for example eggs) or company (for example ice cream) Anybody who
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COMPETITIVE ADVANTAGE OF BUSINESS STRATEGY World trade is growing faster than world GDP – this is a key consequence of globalization. Trade barriers are being reduced and protectionist policies are no longer acceptable to the many countries that believe in the free-trade concept. This means that companies must compete not only with domestic rivals but with competitors from across the globe. Many of these competitors will have either: lower costs or differentiated products. According to Michael
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A company’s business model is management’s model of how the strategies they pursue will allow the company to gain a competitive advantage and achieve superior profitability. Business strategies are the actions management take to execute a business model. At the heart of any business level strategy is the objective of developing a firm-specific business model that will allow a company to gain a competitive advantage over its rivals in a market or industry. (Hill and Jones 2004 ). Ryanair’s cost-leadership
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sure it has a lot of business opportunities. 2. Largest population in China so there is a lot of potential customers. Threads: 1. Knockoff is a big problem in China and this will hurt the economy of China for sure. Corporate-Level Strategy Contrasting a decade ago and base on the SWOT analysis above‚ Apple now is a very powerful company with strong global brand name and loyal customers; we suggest Apple should use product development as its Corporate-Level Strategy. Corporate-Level Strategic
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