2014‚ Spring‚ Management Information Systems CH03_NBA Case (Laudon&Laudon‚ 2013) NBA: Competing on Global Delivery with Akamai OS Streaming [SUMMARY] The NBA uses Akamai’s global streaming video service to reach customers and strategic partners in Asia‚ Europe‚ the Middle East‚ Africa and North America with high quality video streams of NBA rich media content and problems. [URL] http://www.akamai.com/html/customers/testimonials/nba.html [NOTE] The Akamai video is a high-quality video that
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stored and recorded and maintained. It provides a platform for communication between airlines for their “code-sharing plans” this also allows agents or other ticketing office to see real time information such as booking or seat availability (Laudon & Laudon‚ 2013). Because all of the parties rely on heavily on these systems it is important for Airlines Company to have it. A perfect example of the chaos that is created when one company decides to switch to a newer version of this system would be the
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References: Laudon‚ K. and Guercio Traver‚ C.‚ 2011. Business. Technology. Society. : 7th edn. USA: Pearson Education.
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initially serviced passengers between New York and Florida and then expanded rapidly. By the end of 2006‚ the airline had 500 flights operating in 50 different cities providing each passenger with (luxury) amenities such as TV‚ and leather seats (Laudon‚ pg. 72). This rapid expansion brought challenges the airline had not prepared for. JetBlue’s most valuable differential advantage above other airlines‚ their “customers come first” attitude‚ was severely tarnished. Jet Blue had and was utilizing
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MKTG306 2014 Lecture 01 Hello! Welcome to MKTG306 • LayPeng Tan • Consultation & Office: • Friday 12-1pm • E4A Room453 • E-mail: laypeng.tan@mq.edu.au 2 Today’s Agenda • Part A: Lecture • What is E-Marketing? • E-Marketing: Past‚ Present‚ Future • Part B: Unit Overview / Assessments 3 E-Marketing - Definition • “E-Marketing is the use of information technology for the marketing activity‚ and the process for creating‚ communicating‚ delivering‚ and exchanging offerings
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WHAT IS A KNOWLEDGE MANAGEMENT SYSTEM? Module 6‚ Assignment # 6 Chapter 11 Jalaya Thrash October 2‚ 2014 HLTH303—Information Systems for Health Dr. Novella S. Hill According to Laudon and Laudon‚ (2012)‚ knowledge management systems (KMS) are systems that help the construction and distribution of a corporation’s skills and expertise. The knowledge management systems are organizational practices that are acquired in business that are gathered‚ shared‚ stored
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is digital checking systems that the consumer “PayByCheck extends the functionality of existing checking accounts so they can be used for online shopping payments.” The digital checks are processed faster than traditional paper-based checks (Laudon & Laudon). I use the credit card payment system and electronic billing presentment and payment system the most. This system allows the individual to view monthly statement and pay using debit or credit cards. All debit cards with a
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very good handle on automation and rationalization. These two items being the two most common forms of organizational change because they are slow-changing and slow-moving. Not only that‚ but they also offer reasonable returns with minor risk (Laudon‚ Laudon‚ & Dass‚ 2010‚ p. 483). We also researched from C&P‚ SAP and Oracle’s annual report and find data and articles to prove our points. Colgate-Palmolive Colgate-Palmolive (C&P) Company is a $15.3 billion multinational enterprise (MNE) that as
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number of key business processes in manufacturing and production‚ finance and accounting‚ sales and marketing‚ and human resources‚ making the data available for applications that support nearly all of an organization’s internal business activities. (Laudon‚ 2009) How does effectively implementing and using enterprise systems contribute to achieving operational excellence? Enterprise systems provide value both by increasing operational efficiency and by providing firm wide information to help managers
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and Collaboration The three most important information systems (IS) concepts introduced in Chapter 2 of Laudon and Laudon (2014) were (a) the business processes of information systems‚ (b) the types of information systems‚ and (c) systems for collaboration and social business. Three Most Important IS Concepts Business Processes and Information Systems Summary. According to Laudon and Laudon (2014)‚ for a business to operate‚ there would need a business process or set of goal-directed tasks that
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