Agricultural marketing This refers to the marketing of agricultural products e.g. Coffee‚ maize‚ tea. Etc. it is regarded as unique due to the characteristics of demand and supply of agricultural products. The production of agricultural products in countries such as Kenya‚ is characterized by A large number of small farmers. A lack of full control over quality and quantity of the output. Inability of individual farmers to engage in demand creation activities for their own produce. Seasonality of
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Principles of Marketing BUSI 406 Sections 001‚ 002‚ 003‚ 004‚ 005 FALL 2014 Course Schedule Date Class Topic Assignments (To be completed prior to class) Wednesday‚ August 20 Class Introduction & What is Marketing? Obtain “Essentials of Marketing” Textbook & Carefully Read Syllabus Monday‚ August 25 Marketing’s Value to Consumers‚ Firms‚ and Society Chapter 1 Wednesday‚ August 27 Marketing Strategy Planning Chapter 2 Monday‚ September 1 is Labor Day – NO CLASS Wednesday‚ September
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the company implement one of the new technologies?why or why not? Ans Since this is a hypothetical question‚ it becomes logical and fair to argue that more detail is needed in order to make a responsible decision. I cannot see a reasonable answer offered with the lack of detail present. For example‚ what is the financial state of the company? What does the company do in order to understand the need for technology? What is the "the new technologies" being considered? How are the competitors
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Questions & Answers for Mid-Term Examination Chapter 2: 1- Identify and describe the three levels of the organizational hierarchy. Which types of information systems serve each level? Answer: The three levels of the organizational hierarchy: Senior Managers Middle Managers Operational Managers Types of information systems serve each level: Operational-level systems: support operational mangers‚ keeping track of the elementary activities and transactions. Management-level systems:
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sales are $20‚000. What is the level of its accounts receivable? Assume there are 365 days in a year. Answer: Day Sales Outstanding= Receivables / Average Sales per day AR = 20 X $20000 = $400‚000 3-2 Vigo vacations has an equity multiplier of 2.5.The company’s assets are financed assets with some combination of long-term debt and common equity. What is the company’s debt ratio? Answer: The equity multiplier is 2.5. This means that for every dollar of equity the company has $2.5 of assets
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to A) implement C) communicate strategy. B) choose D) All of these answers are correct. 2) Place the four business functions in the order they appear along the value chain: Customer service Design Marketing Production A) Design‚ Production‚ Marketing‚ Customer Service B) Customer Service‚ Design‚ Production‚ Marketing C) Design‚ Customer Service‚ Production‚ Marketing D) Customer Service‚ Marketing‚ Production‚ Design 3) Place the five steps inthe decision-making process
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QUESTION 4 A) What would be the two advantages of 2nd mover over the 1st mover like Lin Wei ANSWER : The advantages of 2nd mover is get to study and observe the customer’s reactions‚ the extent of product innovations‚ mistakes of first movers so that they would try to avoid similar problems. By doing that‚ the 2nd movers would able to minimize huge capitals investments. Apply to this case‚ the second mover the second movers can study the market feedback about Lin Wei business whether
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Chapter 13 Auditing the Inventory Management Process Answer Key True / False Questions 1. The "cradle-to-grave" cycle for inventory begins when goods are purchased and stored and ends when the finished goods are shipped to customers. TRUE AACSB: Analytic AICPA BB: Industry AICPA FN: Decision Making Blooms: Remember Difficulty: 1 Easy Learning Objective: 13-01 Develop an understanding of the inventory management process. Topic: Overview of Inventory Management Process 2. A receiving report
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IIBM Institute of Business Management Examination Paper MANAGEMENT INFORMATION SYSTEMS SECTION A PART 1 ANSWERS 1- B‚ Information. 2- B‚ Relevance. 3- D‚ Development of employees to their full potential. 4- B‚ Inventory control. 5- A‚ Executive Information System. 6- B‚ Who are members of the same company or organization. 7- D‚ Telegram. 8- A‚ Online Transactional Processing. 9- D‚ Common operation. 10- B‚ Activity Control. PART 2 ANSWERS 1. Key features of the Strategic
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MB0046_MBA_Sem2_Fall/August 2012 Master of Business Administration - MBA Semester 2 MB0046 – Marketing Management - 4 Credits Assignment Set- 1 (60 Marks) Note: Each question carries 10 Marks. Answer all the questions. Q.1 Marketing involves satisfaction of consumer needs’. Elucidate the statement. Q.2 Conduct a SWOT analysis for any one automobile brand of your choice. How will this analysis help in planning marketing strategies for the brand? Q.3 Explain in brief the process involved in personal
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