CSR Initiatives by ONGC The major CSR initiatives taken by ONGC are as follows: ONGC subsidiary MRPL has taken CSR initiative “Samrakshan”. Under this initiative the company has done construction of an Anganwadi building‚ donating scientific teaching aids‚ providing infrastructural facilities including cupboards to schools. This initiative also covers 53 schools around MRPL and 16 schools around sarpadi village. ONGC has started an initiative called “PURA”‚ concept put forth
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Kenneth Sikora February 20‚ 2013 MKTG 430 Nike Case Analysis In 1962‚ Nike started as a US distributor for the Japanese shoe manufacturer Onitsuka under the name of Blue Ribbon Sports selling merchandise out of the back of cars at track meets. It wasn’t long before they realized they wanted to start designing and manufacturing their own brand of athletic footwear. In 1972‚ they changed their name to Nike and developed their iconic swoosh logo. Their first innovative shoe featured a waffle
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Corporate Social Responsibility at Nike‚ Inc. Overview of Policies and Activities CSR Structure In its approach to social responsibility‚ Nike groups initiatives into six separate categories: reducing waste‚ cutting energy‚ slashing water use‚ rejecting toxins‚ supporting communities‚ and empowering workers.1 Each of these initiatives carries three types of goals: an aim‚ a target‚ and commitments. The aim consists of the overall vision of that segment‚ while the
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Nike‚ a company headquartered in Beaverton‚ Oregon‚ is a major force in the sports footwear and fashion industry‚ with annual sales exceeding $ 12 billion‚ more than half of which now come from outside the United States. The company was co-founded in 1964 by Phil Knight‚ a CPA at Price Waterhouse‚ and Bill Bowerman‚ college track coach‚ each investing $ 500 to start. The company‚ initially called Blue Ribbon Sports‚ changed its name to Nike in 1971 and adopted the “Swoosh” logo recognizable
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Nike‚ Inc. was founded in 1964 by Phil Knight and Bill Bowerman through an investment of $500 by each individual. Nike‚ Inc. was then called Blue Ribbon Sports and has evolved from being an importer and distributor of Japanese specialty running shoes to becoming the world leader in the design‚ marketing‚ and distribution of athletic footwear. Nike’s business model was developed by Knight while attending Stanford Business School in the early 1960’s. Knight realized that the United States’ consumer
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Introduction: Nike is famous known as an athletic shoe producer. It has the biggest market share in America and a global reputation for sports equipment. For Nike‚ buyers never worry about the quality because it’s professional. It was born in 1972 and bought Converse in 2003. Nike commits itself to the mission statement: “if you have a body‚ you are an athlete”. According to the website of Nike‚ their goal is to help athletes on every level to reach their potential and make benefit for shareholders
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Name: Mary Grace Calalas BSBA-4 Date: October 25‚ 2012 Subject: CSR Teacher: Miss Cherrie Grace Abkilan Child Labor Free Barangay Campaign MGC Dress and Shoes Corporation I. TITLE OF THE CSR PROGRAM “Child Labor Free Barangay Campaign” II. RATIONALE This program is designed to help less fortunate and those children that at the young age they already work for their family. In this program we’re going to have a solution for those child laborers for them to be minimized. The
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ENGLISH RESEARCH PROPOSAL AN EXPERIMENTAL STUDY OF USING SQ3R AND CSR TEHNIQUE IN READING COMPREHENSION OF GRADE 11th IN SMA BUDI UTAMA BADUNG IN THE ACADEMIC YEAR 2011/2012 PROPOSED BY: NI PUTU MAYA RUSPITA DEWI 09.8.03.51.31.2.5.3026 CLASS: VI A ENGLISH DEPARTMENT THE FACULTY OF TEACHER TRAINING AND EDUCATION MAHASARASWATI UNIVERSITY DENPASAR 2012 AN EXPERIMENTAL STUDY OF USING SQ3R AND CSR TEHNIQUE IN READING COMPREHENSION OF GRADE 11th IN SMA BUDI UTAMA BADUNG IN THE ACADEMIC
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Nike Globalization By:Randell Smith Nike is well known around the whole world. They are the largest seller of athletic apparel and athletic footwear. The Nike logo‚ that is a swoosh‚ is one of the most recognizable business logos on earth. The logo is more than just a symbol. Nike is a prime example of the way a company is supposed to approach the sports market. Nike is everywhere related to sports including‚ retailing‚ sports management and sports promotion. Nike is advertised on TV commercials
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individual brands‚ whereas corporate ads carry social message and promote the company. 2 different departments handle the designing and positioning of these different ad types. There are obvious benefits to using corporate ads with emotional appeal; studies have established that companies tend to realize enhanced relationship with their agencies. However on the flipside designing these ad campaigns is very complicated as sensibilities of all sections of the society have to be taken into consideration
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