Diversification Strategy of Domino’s Pizza Masters of Commerce (Accounts) 2013-2014 Semester I Submitted In Partial Fulfillment of the requirements For the Award of Degree of Masters of Commerce – Accounts By University of Mumbai SIES (Nerul) College of Arts‚ Science & Commerce CERTIFICATE This is to certify that Master. of M.Com Accounts Semester I (2013-14) has successfully completed the project on Growth and Diversification Strategy of Domino’s Pizza under the guidance of Course Co-ordinator
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[pic] Segmentation Strategies Vodafone is the world’s largest mobile telecommunication network company‚ based on revenue‚ and has a market value of about £71.2 billion (November 2009). It currently has operations in 31 countries and partner networks in a further 40 countries. [pic] [pic] Vodafone owns 45% of Verizon Wireless‚ the largest wireless telecommunications network in the United States‚ based on number of subscribers. http://en.wikipedia.org/wiki/Vodafone Vodafone has
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Pizza Pizza is an oven-baked‚ flat‚ round bread typically topped with a tomato sauce‚ cheese and various toppings. Pizza was originally invented in Naples‚ Italy‚ and the dish has since become popular in many parts of the world.. Many varieties of pizza exist worldwide‚ along with several dish variants based upon pizza. Pizza`s in Pakistan The first pizzerias opened up in Karachi and Islamabad in the late 1980s‚ with Pappasallis serving pizza in Islamabad since 1990. Pizza has gained a measure
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recognition ..............................................................................1 - Image segmentation .............................................................................. 2 2. Relative work to region-based approach on image segmentation 2.1 Feature extraction approach ........................................................................... 2 2.2 Classification approach and segmentation results .........................................4 2.2.1 Supervised classification ..........
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Segmentation and Target Market MKT571 October 28‚ 2013 Segmentation and Target Market Trader Joe’s is an organic grocery food store that is one of the best known organic food chains. By listening to the consumer and adjusting to the changing consumer market‚ Trader Joe’s had built a brand equity that is continuously growing. Trader Joe’s faces stiff competition from other large organic food chains therefore must stand out and adapt to the consumers’
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Cheese pizza is a consumer product that is bought to satisfy individual’s personal wants. It is a shopping product that requires comparison shopping because it is usually more expensive and found in fewer stores. It is not as popular as pizza box and pizza hut‚ but it is an relatively new product in the market and offers an alternative for customers with different wants. Cheese pizza is now at the growth stage. It is experiencing increasing rate of sales‚ entrance of competitors‚ market consolidation
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the people/ customers are‚ advertising‚ public relations and publicity‚ direct marketing‚ sales promotion‚ personal selling and others. Four examples of the marketing communications tools used by Telstra in order to communicate with the customer market are: a) Advertising via outdoor (billboard publicity) b) Advertising (print) c) Advertising and public relations and promotion (broadcast). The broadcasted advertisement launched by Telstra a few months ago highlighting the statement “we
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Segmenting‚ Targeting and Positioning: Segmenting Reebok has been a market leader for many years in the sports shoes . It has been able to achieve it through its efficient and effective marketing strategies. Reebok used innovative strategies as per the consumer needs . Reebok segmented the market on the following parameters: Geography: Reebok chose to operate on Pan country basis. where it segmented locations as per the consumers needs. The attribute requirement of the product in one region
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improve your life. After all‚ we can learn from our mistakes. In the media we hear of many people being given another chance‚ children being reunited with parents and people narrowly escaping death and becoming better people. In the novel Playing for Pizza‚ the author‚ John Grisham illustrates the idea that being given a second chance teaches you valuable life lessons. Rick Dockery‚ the protagonist‚ learns much about life lessons and their effect after having been given a second chance. Life lessons
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S NO. | NAME OF PRODUCT | MARKET SEGMENTATION | 1. | Gillette Mach 3(New Gillette MACH3 Sensitive is an advanced razor designed for men who want a closer‚ comfortable shave with less irritation3 – even on the most sensitive areas of the face.) | a) Demographic: 1) Gender: Male 2) Age: 16 and above 3) Income: 25‚000 and aboveb) Geographic: Urban areasc) Social Class: Middle class to Elite Class | 2. | Fair and Lovely(Fairness that changes your destiny.) | a) Demographic: 1) Gender: Female
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